Shopify Success
내용
[subtitle-meta] lang=en auto=True
Hey guys, Julia here. In this video, I'm
going to show you how to drive traffic
to your Shopify store. Driving traffic
is how you are going to get sales, so
I'm going to share with you
beginner-friendly strategies that are
also very powerful. And if you haven't
signed up for Shopify yet, I'm going to
leave the best current deal for getting
started linked in the description. Right
now, it's at $1 for your first 3 months.
So, whenever you're ready, you can find
the link below and create your account.
Now, let's get started. First of all,
let's talk about targeted traffic
because that is our main goal. So,
targeted traffic basically means getting
your specific target audience to visit
your store. Not just random users, but
users who are actually interested in
your products. So, to give you an
example, if you are selling kitchen
products, your target audience is people
who actually spend time cooking. Now,
depending on the branding and the style
of your store, you can narrow this down
even further. So, first, to understand
very clearly who your target audience
is, you want to ask yourself the
following questions. Am I selling to
men, women, or both? What age group is
interested in my products? Is it people
below 18 years old or maybe above 30?
What is the type of lifestyle that my
customers have? What other things are
they interested in? And very
importantly, where are they located? Am
I targeting customers in the US, maybe
Australia, Europe, or multiple
countries? Asking yourself these
questions will help you understand
exactly who your target audience is. So,
take notes as you answer these because
this information will be very useful
later. The better you understand your
audience, the more control you have over
making the right decisions for your
store. Once you have that understanding
before driving traffic, you also want to
make sure that your online store is
completely ready, free of mistakes,
looking professional, and that your
product pages are optimized. That is the
first checkpoint. Otherwise, if you
drive traffic to a store that isn't
looking professional, the traffic is not
going to turn into sales. So, it's very
important to do this first. If you need
some help optimizing your store, I've
created a full online course walking you
step-by-step through the process. I will
be talking more about this at the end of
the video, so make sure to stick around
for that. And for a lot of you,
optimizing your store is exactly what's
needed. We'll talk more about this at
the end of the video. And once your
store is optimized, here are five ways
to drive traffic to your Shopify store.
The first strategy is influencer
marketing. And here's why this is a
strong strategy. Number one, you don't
need to build an audience yourself.
Number two, it can be very
budget-friendly. Number three, it can
work very fast. And number four, it
comes with the trust and authority from
the get-go, so it's usually very
effective. All right, so what is
influencer marketing all about? This is
basically when you, the store owner, pay
someone on social media to show your
products to their followers. So you
would find a creator who has your
audience as their followers and work out
a deal so that they show your products.
This drives very fast traffic to your
store because you're getting your
products in front of an audience that's
already built. They already have your
target customers following them, and
they've already done the hard work of
creating content and building trust with
their audience. So all you have to do is
find the right creators that want to
show your products. Now, doing this
manually can be a lot of work as you
have a lot of things to track. First,
you would have to find influencers on
social media that are a match for your
brand, and manually this can take hours
of browsing. You'd also have to mail
influencers, which is not always
straightforward. You'd have to make a
list of everyone you're reaching out to,
keep track of all the budgets, the
discount codes, the follow-up messages,
sending sample products, et cetera. So
all of this can add up very quickly if
you're reaching out to many accounts. So
to make influencer marketing easier to
manage, what you can do instead is use a
platform called Modash, which I'm going
to leave linked here below. So Modash is
basically an end-to-end influencer
marketing platform made specifically for
Shopify stores, and it helps you find
and get in touch with influencers way
more easily. You can filter by niche,
audience insights, location, and
interest, so you can get hyper-specific
with who you want to target. And for
your influencers, you can also set up
discount codes and affiliate links
directly inside the platform and reach
out to influencers from here. Now,
Modash actually also syncs with your
Shopify store automatically, so you can
also ship products to creators right
from their dashboard and track
everything from here. All the clicks,
sales, and impressions. So, this can be
a really powerful strategy for driving
traffic, especially if you don't have a
budget for ads. If you want to try
Modash, I'll leave it linked down below.
Now, let's talk about a method that's
completely free and something I
recommend doing no matter your budget. I
also recommend doing this in addition to
all other strategies as this will be a
part of your long-term success. And what
I'm talking about is content marketing.
This may be the most powerful thing you
can invest your time on. So, first of
all, what is content marketing? This is
about growing your social media accounts
on platforms like Instagram, TikTok, or
Facebook by posting content on a regular
basis. The content can be videos,
images, carousels, stories, basically
everything that you look at on social
media that engages an audience. And yes,
it can take time to create content, but
this is one of the smartest things that
you can spend your time on. When it's
done right, it simply works. Now, here's
why it's so effective. When you have a
strong following on social media, you
have something called brand authority.
In other words, you have the trust of
your audience. And this is very
important for your conversion rates.
Now, if one of your videos goes even a
little bit viral, it could be seen by
thousands, hundreds of thousands, if not
millions of people. And if you're smart
about your to actions, that is traffic
you can drive straight to your Shopify
store. You don't necessarily have to
spend any money on this. All you have to
do is dedicate your creativity. Now,
there are many ways to do this. You can
also use AI to help you, and there are
so many content strategies you could
explore. This will be a little bit
different for everyone depending on
their audience, what kind of style
they're going for, and what content
matches their brands. But whatever style
you choose, content marketing is very
powerful. So, if you have no idea where
to start, first I recommend having a
look at some of your biggest
competitors. Take notes on what they're
doing on social media, get ideas, break
down their formulas, and then you can
start creating. Photos, videos, you can
try different content formats and see
what resonates with your audience. You
might also want to create a UGC, which
stands for user-generated content. These
kind of videos usually feel very organic
and they can be a powerful way to drive
traffic and get sales. In just a moment
ago, we were talking about influencer
marketing. UGC is usually what they're
doing when you pay them to show your
products. Except they're posting it on
their accounts. Now, when it comes to
content's marketing and growing your own
social media accounts, you could also
consider posting those videos in your
own social media accounts. That way,
they're going to nurture and build your
audience as well. Now, if you need some
help creating UGC style content, I do
have another tutorial for that. In that
video, we are using AI. I'm going to
leave a link below. Or if you do have a
budget to hire humans and prefer for
that route, you could also try platforms
like Billo to hire creators. I'll leave
a link below as well. And of course, if
you're feeling creative and comfortable
with getting on camera, you could also
create these videos by yourself. It
might take a little bit more time and
practice, but it's the most profitable
route. All right, so now the next
strategy we're covering is also
absolutely essential and it's going to
be useful for different stages of
growing your store. And the strategy is
email marketing. We're going to use it
to drive returning traffic to the store.
And that's useful for two different
reasons. Number one, it's a way to get
repeat sales. Or in other words,
returning customers. And number two,
it's a way to encourage customers who
have visited the store, but haven't
bought anything yet. So, here's how
we're going to do that. Number one,
we're going to need an email marketing
platform where we can create a pop-up
that shares a discount with the
customers in exchange for their email
address. Number two, once we have their
email address, we're going to send
automatic emails that drive traffic to
the store. So, for the entire process,
we're going to use a platform called
Omnisend. I'm going to leave a link here
below. This is a very easy-to-use email
and SMS marketing platform. They have
lots of templates we can use to design
pop-ups, trigger email automations, and
you can set it all up in just a few
minutes. So, when someone lands in your
store, they're going to see this
automatic pop-up that offers them a
discount. That's how you collect emails.
Then, Omnisend has tons of different
workflows that you can use to drive
returning traffic to your store. This is
very often exactly what's needed to
trigger more sales. So, to give you an
example, you could have a workflow
optimized for recovering abandoned
checkouts. So, every time someone adds
an item to the cart, but doesn't
complete their purchase, you can create
an automatic email sequence inside
Omnisend to try and recover that sale.
There are lots of other automations as
well. You can even use it to add reviews
to your store, and I do have a couple of
step-by-step tutorials that you can
follow to set it up. I'm going to leave
everything linked below for you. So,
email marketing is one of the best
strategies for driving returning
traffic, and it doesn't cost like
running ads to get in front of your
customers. So, it's a lot more
profitable. It's also way more personal
because you are showing up inside their
inbox, so it's also more direct. Now, as
I mentioned, this is something that I
recommend you set up either way, whether
you are working with other strategies or
not. Email marketing is also an
essential part of your long-term
success. So, whenever you're ready to
set it up, I'm going to leave all of the
Omnisend tutorials links for you below.
All right. So, now the next strategy is
for those of you have a budget to work
with and are looking for a fast route.
And that is running ads. You could run
ads on Google, like Google search ads or
Google shopping ads, Facebook and
Instagram ads, TikTok ads, Snapchat ads,
etc. TikTok ads are easier to set up
than Meta ads, and TikTok usually has
different bonuses or rewards that you
can win when you're getting started. So,
I'm going to leave their best current
rewards links for you below. Just keep
in mind that for your ads to work, you
need to have a really good ad content.
This is known as your ads creatives. It
can also take a bit of testing until you
find something that works. So, you have
to be willing to spend money on testing.
Once you figure out a formula, it can
work as a money-making machine in which
you put $100 and $1,000 comes out. So,
at first, you want to try different
marketing angles, different videos,
different offers until you find
something that drives a good amount of
sales. Then from there, you scale and
optimize. So, if you want to run ads,
I'm going to leave a step-by-step TikTok
ads tutorial links for you below. Now,
the final strategy is a free way to
drive traffic, but it does take more
time to work. And that is SEO, which
stands for search engine optimization.
Now, it usually takes a few months to
start seeing results with this, but once
you have it, it can drive a serious
amount of sales with zero ad spend. So,
this is a very profitable long-term
strategy. All right, so how does SEO
work? This is all about adding the right
keywords to your product titles,
descriptions, alt text, meta texts, your
file names, and your URLs so that Google
shows your store when those keywords are
searched for. So, for example, if you
were selling a hair dryer, SEO is what
helps your store show up as one of the
first results when hair dryer is
searched for. And depending on what
you're selling, you could also create a
blog in your Shopify store, which can
help with your SEO ranking as well. And
I definitely recommend working on SEO
either way, whether it's your main
traffic strategy or a complementary one
because it's free and it can play a big
role in your long-term success. So, I'm
going to leave some extra help on this
down below. All right, so now here's a
quick summary. Number one, to drive
traffic to your store and get sales,
first, make sure your store is
optimized. Then, understand exactly who
you want to sell to. So, get very clear
on your target audience. Next, start
driving traffic to your store with the
strategies that we've covered in this
video. And finally, keep an eye on your
data and see where you can make changes.
And it's also important to keep a
positive mindset through the growth
process and just remember that even the
largest online stores out there started
out exactly where you are. So, stay
positive because your dreams are
possible. Now, to make sure that your
traffic is successfully driving sales,
you have to make sure your online store
is optimized first. You don't want to
waste money on traffic when your store
is not optimized. For this to be
successful, your store needs to be
impressive and ready to turn visitors
into customers. So, I've put together
this entire online course where I show
you how to optimize your store
step-by-step. It's got seven modules and
45 easy-to-follow episodes so you can
turn your online store into a highly
professional success. I definitely
recommend going through this as I know
this is exactly what a lot of you are
stuck on and most of you are also not
even aware of this. Driving traffic to a
store that is not feeling professional
is simply a waste of marketing money.
So, this course is designed to
completely transform that so that you
stop wasting money and actually begin
seeing results. So, if you're ready to
get more sales, this course is going to
be linked down below. And if by any
chance you haven't signed up for Shopify
yet, I'm also going to leave the best
current deal for getting started linked
in the description. Right now, it's at
$1 for your first 3 months. If you have
any questions, feel free to drop them
down in the comments and I'll do my best
to help you out. And if you enjoyed this
video, make sure to hit that like
button. It'll be super super
appreciated. Thank you so much for
watching and I'll see you in the next
video.
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WEBVTT Kind: captions Language: en 00:00:00.000 --> 00:00:02.150 align:start position:0% Hey<00:00:00.160><c> guys,</c><00:00:00.640><c> Julia</c><00:00:01.000><c> here.</c><00:00:01.400><c> In</c><00:00:01.480><c> this</c><00:00:01.640><c> video,</c><00:00:02.080><c> I'm</c> 00:00:02.150 --> 00:00:02.160 align:start position:0% Hey guys, Julia here. In this video, I'm 00:00:02.160 --> 00:00:03.830 align:start position:0% Hey guys, Julia here. In this video, I'm going<00:00:02.280><c> to</c><00:00:02.360><c> show</c><00:00:02.520><c> you</c><00:00:02.680><c> how</c><00:00:02.920><c> to</c><00:00:03.040><c> drive</c><00:00:03.360><c> traffic</c> 00:00:03.830 --> 00:00:03.840 align:start position:0% going to show you how to drive traffic 00:00:03.840 --> 00:00:05.790 align:start position:0% going to show you how to drive traffic to<00:00:03.960><c> your</c><00:00:04.120><c> Shopify</c><00:00:04.560><c> store.</c><00:00:05.000><c> Driving</c><00:00:05.360><c> traffic</c> 00:00:05.790 --> 00:00:05.800 align:start position:0% to your Shopify store. Driving traffic 00:00:05.800 --> 00:00:07.750 align:start position:0% to your Shopify store. Driving traffic is<00:00:05.960><c> how</c><00:00:06.200><c> you</c><00:00:06.320><c> are</c><00:00:06.440><c> going</c><00:00:06.720><c> to</c><00:00:06.840><c> get</c><00:00:07.000><c> sales,</c><00:00:07.640><c> so</c> 00:00:07.750 --> 00:00:07.760 align:start position:0% is how you are going to get sales, so 00:00:07.760 --> 00:00:08.710 align:start position:0% is how you are going to get sales, so I'm<00:00:07.880><c> going</c><00:00:08.000><c> to</c><00:00:08.080><c> share</c><00:00:08.280><c> with</c><00:00:08.520><c> you</c> 00:00:08.710 --> 00:00:08.720 align:start position:0% I'm going to share with you 00:00:08.720 --> 00:00:10.390 align:start position:0% I'm going to share with you beginner-friendly<00:00:09.520><c> strategies</c><00:00:10.160><c> that</c><00:00:10.320><c> are</c> 00:00:10.390 --> 00:00:10.400 align:start position:0% beginner-friendly strategies that are 00:00:10.400 --> 00:00:12.350 align:start position:0% beginner-friendly strategies that are also<00:00:10.720><c> very</c><00:00:11.000><c> powerful.</c><00:00:11.640><c> And</c><00:00:11.760><c> if</c><00:00:11.840><c> you</c><00:00:11.960><c> haven't</c> 00:00:12.350 --> 00:00:12.360 align:start position:0% also very powerful. And if you haven't 00:00:12.360 --> 00:00:14.110 align:start position:0% also very powerful. And if you haven't signed<00:00:12.640><c> up</c><00:00:12.760><c> for</c><00:00:12.920><c> Shopify</c><00:00:13.320><c> yet,</c><00:00:13.800><c> I'm</c><00:00:13.920><c> going</c><00:00:14.040><c> to</c> 00:00:14.110 --> 00:00:14.120 align:start position:0% signed up for Shopify yet, I'm going to 00:00:14.120 --> 00:00:15.950 align:start position:0% signed up for Shopify yet, I'm going to leave<00:00:14.320><c> the</c><00:00:14.440><c> best</c><00:00:14.840><c> current</c><00:00:15.160><c> deal</c><00:00:15.520><c> for</c><00:00:15.760><c> getting</c> 00:00:15.950 --> 00:00:15.960 align:start position:0% leave the best current deal for getting 00:00:15.960 --> 00:00:17.950 align:start position:0% leave the best current deal for getting started<00:00:16.600><c> linked</c><00:00:17.000><c> in</c><00:00:17.080><c> the</c><00:00:17.160><c> description.</c><00:00:17.840><c> Right</c> 00:00:17.950 --> 00:00:17.960 align:start position:0% started linked in the description. Right 00:00:17.960 --> 00:00:20.870 align:start position:0% started linked in the description. Right now,<00:00:18.120><c> it's</c><00:00:18.320><c> at</c><00:00:18.560><c> $1</c><00:00:19.080><c> for</c><00:00:19.200><c> your</c><00:00:19.360><c> first</c><00:00:19.840><c> 3</c><00:00:20.280><c> months.</c> 00:00:20.870 --> 00:00:20.880 align:start position:0% now, it's at $1 for your first 3 months. 00:00:20.880 --> 00:00:22.190 align:start position:0% now, it's at $1 for your first 3 months. So,<00:00:21.040><c> whenever</c><00:00:21.320><c> you're</c><00:00:21.440><c> ready,</c><00:00:21.680><c> you</c><00:00:21.800><c> can</c><00:00:21.960><c> find</c> 00:00:22.190 --> 00:00:22.200 align:start position:0% So, whenever you're ready, you can find 00:00:22.200 --> 00:00:24.190 align:start position:0% So, whenever you're ready, you can find the<00:00:22.320><c> link</c><00:00:22.480><c> below</c><00:00:22.840><c> and</c><00:00:23.040><c> create</c><00:00:23.400><c> your</c><00:00:23.560><c> account.</c> 00:00:24.190 --> 00:00:24.200 align:start position:0% the link below and create your account. 00:00:24.200 --> 00:00:26.030 align:start position:0% the link below and create your account. Now,<00:00:24.320><c> let's</c><00:00:24.560><c> get</c><00:00:24.680><c> started.</c><00:00:25.360><c> First</c><00:00:25.600><c> of</c><00:00:25.720><c> all,</c> 00:00:26.030 --> 00:00:26.040 align:start position:0% Now, let's get started. First of all, 00:00:26.040 --> 00:00:27.790 align:start position:0% Now, let's get started. First of all, let's<00:00:26.280><c> talk</c><00:00:26.520><c> about</c><00:00:26.800><c> targeted</c><00:00:27.240><c> traffic</c> 00:00:27.790 --> 00:00:27.800 align:start position:0% let's talk about targeted traffic 00:00:27.800 --> 00:00:29.550 align:start position:0% let's talk about targeted traffic because<00:00:28.120><c> that</c><00:00:28.320><c> is</c><00:00:28.480><c> our</c><00:00:28.640><c> main</c><00:00:28.880><c> goal.</c><00:00:29.360><c> So,</c> 00:00:29.550 --> 00:00:29.560 align:start position:0% because that is our main goal. So, 00:00:29.560 --> 00:00:31.630 align:start position:0% because that is our main goal. So, targeted<00:00:30.000><c> traffic</c><00:00:30.480><c> basically</c><00:00:30.880><c> means</c><00:00:31.240><c> getting</c> 00:00:31.630 --> 00:00:31.640 align:start position:0% targeted traffic basically means getting 00:00:31.640 --> 00:00:33.910 align:start position:0% targeted traffic basically means getting your<00:00:32.000><c> specific</c><00:00:32.560><c> target</c><00:00:32.920><c> audience</c><00:00:33.360><c> to</c><00:00:33.520><c> visit</c> 00:00:33.910 --> 00:00:33.920 align:start position:0% your specific target audience to visit 00:00:33.920 --> 00:00:35.950 align:start position:0% your specific target audience to visit your<00:00:34.120><c> store.</c><00:00:34.560><c> Not</c><00:00:34.680><c> just</c><00:00:34.920><c> random</c><00:00:35.240><c> users,</c><00:00:35.800><c> but</c> 00:00:35.950 --> 00:00:35.960 align:start position:0% your store. Not just random users, but 00:00:35.960 --> 00:00:37.670 align:start position:0% your store. Not just random users, but users<00:00:36.280><c> who</c><00:00:36.400><c> are</c><00:00:36.560><c> actually</c><00:00:37.040><c> interested</c><00:00:37.560><c> in</c> 00:00:37.670 --> 00:00:37.680 align:start position:0% users who are actually interested in 00:00:37.680 --> 00:00:39.030 align:start position:0% users who are actually interested in your<00:00:37.800><c> products.</c><00:00:38.480><c> So,</c><00:00:38.600><c> to</c><00:00:38.720><c> give</c><00:00:38.880><c> you</c><00:00:38.960><c> an</c> 00:00:39.030 --> 00:00:39.040 align:start position:0% your products. So, to give you an 00:00:39.040 --> 00:00:40.510 align:start position:0% your products. So, to give you an example,<00:00:39.600><c> if</c><00:00:39.720><c> you</c><00:00:39.800><c> are</c><00:00:39.880><c> selling</c><00:00:40.200><c> kitchen</c> 00:00:40.510 --> 00:00:40.520 align:start position:0% example, if you are selling kitchen 00:00:40.520 --> 00:00:42.590 align:start position:0% example, if you are selling kitchen products,<00:00:41.120><c> your</c><00:00:41.320><c> target</c><00:00:41.680><c> audience</c><00:00:42.080><c> is</c><00:00:42.280><c> people</c> 00:00:42.590 --> 00:00:42.600 align:start position:0% products, your target audience is people 00:00:42.600 --> 00:00:44.630 align:start position:0% products, your target audience is people who<00:00:42.760><c> actually</c><00:00:43.160><c> spend</c><00:00:43.520><c> time</c><00:00:43.800><c> cooking.</c><00:00:44.440><c> Now,</c> 00:00:44.630 --> 00:00:44.640 align:start position:0% who actually spend time cooking. Now, 00:00:44.640 --> 00:00:46.270 align:start position:0% who actually spend time cooking. Now, depending<00:00:45.080><c> on</c><00:00:45.160><c> the</c><00:00:45.280><c> branding</c><00:00:45.720><c> and</c><00:00:45.840><c> the</c><00:00:45.920><c> style</c> 00:00:46.270 --> 00:00:46.280 align:start position:0% depending on the branding and the style 00:00:46.280 --> 00:00:48.150 align:start position:0% depending on the branding and the style of<00:00:46.360><c> your</c><00:00:46.480><c> store,</c><00:00:46.960><c> you</c><00:00:47.040><c> can</c><00:00:47.280><c> narrow</c><00:00:47.640><c> this</c><00:00:47.840><c> down</c> 00:00:48.150 --> 00:00:48.160 align:start position:0% of your store, you can narrow this down 00:00:48.160 --> 00:00:50.430 align:start position:0% of your store, you can narrow this down even<00:00:48.400><c> further.</c><00:00:49.120><c> So,</c><00:00:49.280><c> first,</c><00:00:49.760><c> to</c><00:00:49.880><c> understand</c> 00:00:50.430 --> 00:00:50.440 align:start position:0% even further. So, first, to understand 00:00:50.440 --> 00:00:52.270 align:start position:0% even further. So, first, to understand very<00:00:50.720><c> clearly</c><00:00:51.120><c> who</c><00:00:51.320><c> your</c><00:00:51.480><c> target</c><00:00:51.880><c> audience</c> 00:00:52.270 --> 00:00:52.280 align:start position:0% very clearly who your target audience 00:00:52.280 --> 00:00:53.830 align:start position:0% very clearly who your target audience is,<00:00:52.720><c> you</c><00:00:52.840><c> want</c><00:00:53.000><c> to</c><00:00:53.080><c> ask</c><00:00:53.320><c> yourself</c><00:00:53.720><c> the</c> 00:00:53.830 --> 00:00:53.840 align:start position:0% is, you want to ask yourself the 00:00:53.840 --> 00:00:55.670 align:start position:0% is, you want to ask yourself the following<00:00:54.200><c> questions.</c><00:00:55.040><c> Am</c><00:00:55.200><c> I</c><00:00:55.240><c> selling</c><00:00:55.560><c> to</c> 00:00:55.670 --> 00:00:55.680 align:start position:0% following questions. Am I selling to 00:00:55.680 --> 00:00:58.550 align:start position:0% following questions. Am I selling to men,<00:00:56.200><c> women,</c><00:00:56.680><c> or</c><00:00:56.840><c> both?</c><00:00:57.520><c> What</c><00:00:57.800><c> age</c><00:00:58.040><c> group</c><00:00:58.360><c> is</c> 00:00:58.550 --> 00:00:58.560 align:start position:0% men, women, or both? What age group is 00:00:58.560 --> 00:01:00.550 align:start position:0% men, women, or both? What age group is interested<00:00:59.000><c> in</c><00:00:59.120><c> my</c><00:00:59.240><c> products?</c><00:00:59.960><c> Is</c><00:01:00.080><c> it</c><00:01:00.200><c> people</c> 00:01:00.550 --> 00:01:00.560 align:start position:0% interested in my products? Is it people 00:01:00.560 --> 00:01:03.270 align:start position:0% interested in my products? Is it people below<00:01:00.920><c> 18</c><00:01:01.280><c> years</c><00:01:01.520><c> old</c><00:01:02.000><c> or</c><00:01:02.080><c> maybe</c><00:01:02.360><c> above</c><00:01:02.680><c> 30?</c> 00:01:03.270 --> 00:01:03.280 align:start position:0% below 18 years old or maybe above 30? 00:01:03.280 --> 00:01:04.710 align:start position:0% below 18 years old or maybe above 30? What<00:01:03.400><c> is</c><00:01:03.480><c> the</c><00:01:03.600><c> type</c><00:01:03.840><c> of</c><00:01:04.000><c> lifestyle</c><00:01:04.480><c> that</c><00:01:04.600><c> my</c> 00:01:04.710 --> 00:01:04.720 align:start position:0% What is the type of lifestyle that my 00:01:04.720 --> 00:01:06.390 align:start position:0% What is the type of lifestyle that my customers<00:01:05.199><c> have?</c><00:01:05.640><c> What</c><00:01:05.800><c> other</c><00:01:06.000><c> things</c><00:01:06.280><c> are</c> 00:01:06.390 --> 00:01:06.400 align:start position:0% customers have? What other things are 00:01:06.400 --> 00:01:07.790 align:start position:0% customers have? What other things are they<00:01:06.560><c> interested</c><00:01:07.040><c> in?</c><00:01:07.440><c> And</c><00:01:07.560><c> very</c> 00:01:07.790 --> 00:01:07.800 align:start position:0% they interested in? And very 00:01:07.800 --> 00:01:10.150 align:start position:0% they interested in? And very importantly,<00:01:08.560><c> where</c><00:01:08.840><c> are</c><00:01:09.000><c> they</c><00:01:09.160><c> located?</c><00:01:10.040><c> Am</c> 00:01:10.150 --> 00:01:10.160 align:start position:0% importantly, where are they located? Am 00:01:10.160 --> 00:01:12.230 align:start position:0% importantly, where are they located? Am I<00:01:10.240><c> targeting</c><00:01:10.680><c> customers</c><00:01:11.160><c> in</c><00:01:11.240><c> the</c><00:01:11.360><c> US,</c><00:01:11.960><c> maybe</c> 00:01:12.230 --> 00:01:12.240 align:start position:0% I targeting customers in the US, maybe 00:01:12.240 --> 00:01:13.990 align:start position:0% I targeting customers in the US, maybe Australia,<00:01:12.960><c> Europe,</c><00:01:13.520><c> or</c><00:01:13.600><c> multiple</c> 00:01:13.990 --> 00:01:14.000 align:start position:0% Australia, Europe, or multiple 00:01:14.000 --> 00:01:15.590 align:start position:0% Australia, Europe, or multiple countries?<00:01:14.760><c> Asking</c><00:01:15.080><c> yourself</c><00:01:15.440><c> these</c> 00:01:15.590 --> 00:01:15.600 align:start position:0% countries? Asking yourself these 00:01:15.600 --> 00:01:17.070 align:start position:0% countries? Asking yourself these questions<00:01:16.120><c> will</c><00:01:16.240><c> help</c><00:01:16.440><c> you</c><00:01:16.560><c> understand</c> 00:01:17.070 --> 00:01:17.080 align:start position:0% questions will help you understand 00:01:17.080 --> 00:01:19.670 align:start position:0% questions will help you understand exactly<00:01:17.680><c> who</c><00:01:17.880><c> your</c><00:01:18.080><c> target</c><00:01:18.520><c> audience</c><00:01:18.960><c> is.</c><00:01:19.520><c> So,</c> 00:01:19.670 --> 00:01:19.680 align:start position:0% exactly who your target audience is. So, 00:01:19.680 --> 00:01:21.550 align:start position:0% exactly who your target audience is. So, take<00:01:19.920><c> notes</c><00:01:20.280><c> as</c><00:01:20.480><c> you</c><00:01:20.560><c> answer</c><00:01:20.840><c> these</c><00:01:21.280><c> because</c> 00:01:21.550 --> 00:01:21.560 align:start position:0% take notes as you answer these because 00:01:21.560 --> 00:01:23.350 align:start position:0% take notes as you answer these because this<00:01:21.720><c> information</c><00:01:22.280><c> will</c><00:01:22.400><c> be</c><00:01:22.560><c> very</c><00:01:22.960><c> useful</c> 00:01:23.350 --> 00:01:23.360 align:start position:0% this information will be very useful 00:01:23.360 --> 00:01:25.030 align:start position:0% this information will be very useful later.<00:01:23.920><c> The</c><00:01:24.040><c> better</c><00:01:24.280><c> you</c><00:01:24.400><c> understand</c><00:01:24.840><c> your</c> 00:01:25.030 --> 00:01:25.040 align:start position:0% later. The better you understand your 00:01:25.040 --> 00:01:26.950 align:start position:0% later. The better you understand your audience,<00:01:25.600><c> the</c><00:01:25.680><c> more</c><00:01:25.840><c> control</c><00:01:26.280><c> you</c><00:01:26.400><c> have</c><00:01:26.720><c> over</c> 00:01:26.950 --> 00:01:26.960 align:start position:0% audience, the more control you have over 00:01:26.960 --> 00:01:28.510 align:start position:0% audience, the more control you have over making<00:01:27.320><c> the</c><00:01:27.440><c> right</c><00:01:27.720><c> decisions</c><00:01:28.280><c> for</c><00:01:28.400><c> your</c> 00:01:28.510 --> 00:01:28.520 align:start position:0% making the right decisions for your 00:01:28.520 --> 00:01:30.670 align:start position:0% making the right decisions for your store.<00:01:29.240><c> Once</c><00:01:29.440><c> you</c><00:01:29.520><c> have</c><00:01:29.720><c> that</c><00:01:29.880><c> understanding</c> 00:01:30.670 --> 00:01:30.680 align:start position:0% store. Once you have that understanding 00:01:30.680 --> 00:01:32.470 align:start position:0% store. Once you have that understanding before<00:01:31.000><c> driving</c><00:01:31.320><c> traffic,</c><00:01:31.880><c> you</c><00:01:32.040><c> also</c><00:01:32.280><c> want</c><00:01:32.400><c> to</c> 00:01:32.470 --> 00:01:32.480 align:start position:0% before driving traffic, you also want to 00:01:32.480 --> 00:01:33.990 align:start position:0% before driving traffic, you also want to make<00:01:32.640><c> sure</c><00:01:32.840><c> that</c><00:01:33.040><c> your</c><00:01:33.200><c> online</c><00:01:33.480><c> store</c><00:01:33.840><c> is</c> 00:01:33.990 --> 00:01:34.000 align:start position:0% make sure that your online store is 00:01:34.000 --> 00:01:35.950 align:start position:0% make sure that your online store is completely<00:01:34.480><c> ready,</c><00:01:35.000><c> free</c><00:01:35.160><c> of</c><00:01:35.280><c> mistakes,</c> 00:01:35.950 --> 00:01:35.960 align:start position:0% completely ready, free of mistakes, 00:01:35.960 --> 00:01:37.350 align:start position:0% completely ready, free of mistakes, looking<00:01:36.280><c> professional,</c><00:01:37.040><c> and</c><00:01:37.120><c> that</c><00:01:37.240><c> your</c> 00:01:37.350 --> 00:01:37.360 align:start position:0% looking professional, and that your 00:01:37.360 --> 00:01:39.710 align:start position:0% looking professional, and that your product<00:01:37.760><c> pages</c><00:01:38.200><c> are</c><00:01:38.400><c> optimized.</c><00:01:39.280><c> That</c><00:01:39.480><c> is</c><00:01:39.600><c> the</c> 00:01:39.710 --> 00:01:39.720 align:start position:0% product pages are optimized. That is the 00:01:39.720 --> 00:01:41.870 align:start position:0% product pages are optimized. That is the first<00:01:40.160><c> checkpoint.</c><00:01:41.000><c> Otherwise,</c><00:01:41.640><c> if</c><00:01:41.800><c> you</c> 00:01:41.870 --> 00:01:41.880 align:start position:0% first checkpoint. Otherwise, if you 00:01:41.880 --> 00:01:43.670 align:start position:0% first checkpoint. Otherwise, if you drive<00:01:42.160><c> traffic</c><00:01:42.560><c> to</c><00:01:42.680><c> a</c><00:01:42.760><c> store</c><00:01:43.040><c> that</c><00:01:43.280><c> isn't</c> 00:01:43.670 --> 00:01:43.680 align:start position:0% drive traffic to a store that isn't 00:01:43.680 --> 00:01:45.590 align:start position:0% drive traffic to a store that isn't looking<00:01:43.960><c> professional,</c><00:01:44.680><c> the</c><00:01:44.800><c> traffic</c><00:01:45.240><c> is</c><00:01:45.360><c> not</c> 00:01:45.590 --> 00:01:45.600 align:start position:0% looking professional, the traffic is not 00:01:45.600 --> 00:01:47.510 align:start position:0% looking professional, the traffic is not going<00:01:45.720><c> to</c><00:01:45.800><c> turn</c><00:01:46.080><c> into</c><00:01:46.280><c> sales.</c><00:01:46.960><c> So,</c><00:01:47.080><c> it's</c><00:01:47.240><c> very</c> 00:01:47.510 --> 00:01:47.520 align:start position:0% going to turn into sales. So, it's very 00:01:47.520 --> 00:01:49.630 align:start position:0% going to turn into sales. So, it's very important<00:01:48.120><c> to</c><00:01:48.240><c> do</c><00:01:48.400><c> this</c><00:01:48.600><c> first.</c><00:01:49.240><c> If</c><00:01:49.400><c> you</c><00:01:49.440><c> need</c> 00:01:49.630 --> 00:01:49.640 align:start position:0% important to do this first. If you need 00:01:49.640 --> 00:01:51.390 align:start position:0% important to do this first. If you need some<00:01:49.800><c> help</c><00:01:50.040><c> optimizing</c><00:01:50.600><c> your</c><00:01:50.720><c> store,</c><00:01:51.240><c> I've</c> 00:01:51.390 --> 00:01:51.400 align:start position:0% some help optimizing your store, I've 00:01:51.400 --> 00:01:53.470 align:start position:0% some help optimizing your store, I've created<00:01:51.880><c> a</c><00:01:52.000><c> full</c><00:01:52.360><c> online</c><00:01:52.640><c> course</c><00:01:53.040><c> walking</c><00:01:53.400><c> you</c> 00:01:53.470 --> 00:01:53.480 align:start position:0% created a full online course walking you 00:01:53.480 --> 00:01:55.390 align:start position:0% created a full online course walking you step-by-step<00:01:54.080><c> through</c><00:01:54.240><c> the</c><00:01:54.360><c> process.</c><00:01:55.120><c> I</c><00:01:55.240><c> will</c> 00:01:55.390 --> 00:01:55.400 align:start position:0% step-by-step through the process. I will 00:01:55.400 --> 00:01:56.910 align:start position:0% step-by-step through the process. I will be<00:01:55.520><c> talking</c><00:01:55.840><c> more</c><00:01:56.000><c> about</c><00:01:56.280><c> this</c><00:01:56.480><c> at</c><00:01:56.600><c> the</c><00:01:56.720><c> end</c><00:01:56.840><c> of</c> 00:01:56.910 --> 00:01:56.920 align:start position:0% be talking more about this at the end of 00:01:56.920 --> 00:01:58.710 align:start position:0% be talking more about this at the end of the<00:01:57.040><c> video,</c><00:01:57.480><c> so</c><00:01:57.680><c> make</c><00:01:57.880><c> sure</c><00:01:58.040><c> to</c><00:01:58.160><c> stick</c><00:01:58.360><c> around</c> 00:01:58.710 --> 00:01:58.720 align:start position:0% the video, so make sure to stick around 00:01:58.720 --> 00:02:00.550 align:start position:0% the video, so make sure to stick around for<00:01:58.960><c> that.</c><00:01:59.480><c> And</c><00:01:59.640><c> for</c><00:01:59.760><c> a</c><00:01:59.840><c> lot</c><00:02:00.040><c> of</c><00:02:00.160><c> you,</c> 00:02:00.550 --> 00:02:00.560 align:start position:0% for that. And for a lot of you, 00:02:00.560 --> 00:02:02.550 align:start position:0% for that. And for a lot of you, optimizing<00:02:01.080><c> your</c><00:02:01.200><c> store</c><00:02:01.600><c> is</c><00:02:01.760><c> exactly</c><00:02:02.320><c> what's</c> 00:02:02.550 --> 00:02:02.560 align:start position:0% optimizing your store is exactly what's 00:02:02.560 --> 00:02:04.230 align:start position:0% optimizing your store is exactly what's needed.<00:02:03.160><c> We'll</c><00:02:03.280><c> talk</c><00:02:03.520><c> more</c><00:02:03.680><c> about</c><00:02:03.920><c> this</c><00:02:04.120><c> at</c> 00:02:04.230 --> 00:02:04.240 align:start position:0% needed. We'll talk more about this at 00:02:04.240 --> 00:02:05.790 align:start position:0% needed. We'll talk more about this at the<00:02:04.360><c> end</c><00:02:04.520><c> of</c><00:02:04.600><c> the</c><00:02:04.680><c> video.</c><00:02:05.320><c> And</c><00:02:05.479><c> once</c><00:02:05.680><c> your</c> 00:02:05.790 --> 00:02:05.800 align:start position:0% the end of the video. And once your 00:02:05.800 --> 00:02:07.870 align:start position:0% the end of the video. And once your store<00:02:06.000><c> is</c><00:02:06.160><c> optimized,</c><00:02:06.840><c> here</c><00:02:07.080><c> are</c><00:02:07.240><c> five</c><00:02:07.560><c> ways</c> 00:02:07.870 --> 00:02:07.880 align:start position:0% store is optimized, here are five ways 00:02:07.880 --> 00:02:09.870 align:start position:0% store is optimized, here are five ways to<00:02:07.960><c> drive</c><00:02:08.240><c> traffic</c><00:02:08.720><c> to</c><00:02:08.840><c> your</c><00:02:08.960><c> Shopify</c><00:02:09.399><c> store.</c> 00:02:09.870 --> 00:02:09.880 align:start position:0% to drive traffic to your Shopify store. 00:02:09.880 --> 00:02:11.470 align:start position:0% to drive traffic to your Shopify store. The<00:02:09.960><c> first</c><00:02:10.200><c> strategy</c><00:02:10.679><c> is</c><00:02:10.880><c> influencer</c> 00:02:11.470 --> 00:02:11.480 align:start position:0% The first strategy is influencer 00:02:11.480 --> 00:02:13.070 align:start position:0% The first strategy is influencer marketing.<00:02:12.120><c> And</c><00:02:12.240><c> here's</c><00:02:12.520><c> why</c><00:02:12.720><c> this</c><00:02:12.880><c> is</c><00:02:13.000><c> a</c> 00:02:13.070 --> 00:02:13.080 align:start position:0% marketing. And here's why this is a 00:02:13.080 --> 00:02:15.190 align:start position:0% marketing. And here's why this is a strong<00:02:13.440><c> strategy.</c><00:02:14.160><c> Number</c><00:02:14.400><c> one,</c><00:02:14.880><c> you</c><00:02:14.959><c> don't</c> 00:02:15.190 --> 00:02:15.200 align:start position:0% strong strategy. Number one, you don't 00:02:15.200 --> 00:02:17.030 align:start position:0% strong strategy. Number one, you don't need<00:02:15.360><c> to</c><00:02:15.480><c> build</c><00:02:15.800><c> an</c><00:02:15.959><c> audience</c><00:02:16.320><c> yourself.</c> 00:02:17.030 --> 00:02:17.040 align:start position:0% need to build an audience yourself. 00:02:17.040 --> 00:02:18.470 align:start position:0% need to build an audience yourself. Number<00:02:17.320><c> two,</c><00:02:17.840><c> it</c><00:02:17.920><c> can</c><00:02:18.040><c> be</c><00:02:18.160><c> very</c> 00:02:18.470 --> 00:02:18.480 align:start position:0% Number two, it can be very 00:02:18.480 --> 00:02:20.550 align:start position:0% Number two, it can be very budget-friendly.<00:02:19.520><c> Number</c><00:02:19.800><c> three,</c><00:02:20.280><c> it</c><00:02:20.400><c> can</c> 00:02:20.550 --> 00:02:20.560 align:start position:0% budget-friendly. Number three, it can 00:02:20.560 --> 00:02:22.750 align:start position:0% budget-friendly. Number three, it can work<00:02:20.800><c> very</c><00:02:21.040><c> fast.</c><00:02:21.680><c> And</c><00:02:21.800><c> number</c><00:02:22.040><c> four,</c><00:02:22.640><c> it</c> 00:02:22.750 --> 00:02:22.760 align:start position:0% work very fast. And number four, it 00:02:22.760 --> 00:02:24.430 align:start position:0% work very fast. And number four, it comes<00:02:23.040><c> with</c><00:02:23.160><c> the</c><00:02:23.240><c> trust</c><00:02:23.640><c> and</c><00:02:23.760><c> authority</c><00:02:24.240><c> from</c> 00:02:24.430 --> 00:02:24.440 align:start position:0% comes with the trust and authority from 00:02:24.440 --> 00:02:26.030 align:start position:0% comes with the trust and authority from the<00:02:24.520><c> get-go,</c><00:02:25.080><c> so</c><00:02:25.200><c> it's</c><00:02:25.360><c> usually</c><00:02:25.720><c> very</c> 00:02:26.030 --> 00:02:26.040 align:start position:0% the get-go, so it's usually very 00:02:26.040 --> 00:02:27.630 align:start position:0% the get-go, so it's usually very effective.<00:02:26.800><c> All</c><00:02:26.920><c> right,</c><00:02:27.160><c> so</c><00:02:27.360><c> what</c><00:02:27.520><c> is</c> 00:02:27.630 --> 00:02:27.640 align:start position:0% effective. All right, so what is 00:02:27.640 --> 00:02:29.590 align:start position:0% effective. All right, so what is influencer<00:02:28.160><c> marketing</c><00:02:28.560><c> all</c><00:02:28.680><c> about?</c><00:02:29.320><c> This</c><00:02:29.480><c> is</c> 00:02:29.590 --> 00:02:29.600 align:start position:0% influencer marketing all about? This is 00:02:29.600 --> 00:02:31.670 align:start position:0% influencer marketing all about? This is basically<00:02:30.120><c> when</c><00:02:30.280><c> you,</c><00:02:30.640><c> the</c><00:02:30.760><c> store</c><00:02:31.080><c> owner,</c><00:02:31.480><c> pay</c> 00:02:31.670 --> 00:02:31.680 align:start position:0% basically when you, the store owner, pay 00:02:31.680 --> 00:02:33.630 align:start position:0% basically when you, the store owner, pay someone<00:02:32.080><c> on</c><00:02:32.280><c> social</c><00:02:32.680><c> media</c><00:02:33.120><c> to</c><00:02:33.280><c> show</c><00:02:33.480><c> your</c> 00:02:33.630 --> 00:02:33.640 align:start position:0% someone on social media to show your 00:02:33.640 --> 00:02:35.510 align:start position:0% someone on social media to show your products<00:02:34.080><c> to</c><00:02:34.200><c> their</c><00:02:34.360><c> followers.</c><00:02:35.200><c> So</c><00:02:35.360><c> you</c> 00:02:35.510 --> 00:02:35.520 align:start position:0% products to their followers. So you 00:02:35.520 --> 00:02:37.350 align:start position:0% products to their followers. So you would<00:02:35.680><c> find</c><00:02:35.920><c> a</c><00:02:35.959><c> creator</c><00:02:36.480><c> who</c><00:02:36.680><c> has</c><00:02:37.000><c> your</c> 00:02:37.350 --> 00:02:37.360 align:start position:0% would find a creator who has your 00:02:37.360 --> 00:02:39.390 align:start position:0% would find a creator who has your audience<00:02:37.800><c> as</c><00:02:37.959><c> their</c><00:02:38.120><c> followers</c><00:02:38.880><c> and</c><00:02:39.040><c> work</c><00:02:39.240><c> out</c> 00:02:39.390 --> 00:02:39.400 align:start position:0% audience as their followers and work out 00:02:39.400 --> 00:02:41.470 align:start position:0% audience as their followers and work out a<00:02:39.440><c> deal</c><00:02:39.840><c> so</c><00:02:39.959><c> that</c><00:02:40.160><c> they</c><00:02:40.280><c> show</c><00:02:40.560><c> your</c><00:02:40.720><c> products.</c> 00:02:41.470 --> 00:02:41.480 align:start position:0% a deal so that they show your products. 00:02:41.480 --> 00:02:43.350 align:start position:0% a deal so that they show your products. This<00:02:41.640><c> drives</c><00:02:42.040><c> very</c><00:02:42.360><c> fast</c><00:02:42.720><c> traffic</c><00:02:43.120><c> to</c><00:02:43.240><c> your</c> 00:02:43.350 --> 00:02:43.360 align:start position:0% This drives very fast traffic to your 00:02:43.360 --> 00:02:44.590 align:start position:0% This drives very fast traffic to your store<00:02:43.880><c> because</c><00:02:44.160><c> you're</c><00:02:44.280><c> getting</c><00:02:44.480><c> your</c> 00:02:44.590 --> 00:02:44.600 align:start position:0% store because you're getting your 00:02:44.600 --> 00:02:46.310 align:start position:0% store because you're getting your products<00:02:45.040><c> in</c><00:02:45.200><c> front</c><00:02:45.480><c> of</c><00:02:45.560><c> an</c><00:02:45.680><c> audience</c><00:02:46.040><c> that's</c> 00:02:46.310 --> 00:02:46.320 align:start position:0% products in front of an audience that's 00:02:46.320 --> 00:02:48.150 align:start position:0% products in front of an audience that's already<00:02:46.680><c> built.</c><00:02:47.240><c> They</c><00:02:47.400><c> already</c><00:02:47.720><c> have</c><00:02:48.000><c> your</c> 00:02:48.150 --> 00:02:48.160 align:start position:0% already built. They already have your 00:02:48.160 --> 00:02:50.030 align:start position:0% already built. They already have your target<00:02:48.560><c> customers</c><00:02:49.040><c> following</c><00:02:49.480><c> them,</c><00:02:49.920><c> and</c> 00:02:50.030 --> 00:02:50.040 align:start position:0% target customers following them, and 00:02:50.040 --> 00:02:51.710 align:start position:0% target customers following them, and they've<00:02:50.280><c> already</c><00:02:50.600><c> done</c><00:02:50.880><c> the</c><00:02:51.000><c> hard</c><00:02:51.280><c> work</c><00:02:51.600><c> of</c> 00:02:51.710 --> 00:02:51.720 align:start position:0% they've already done the hard work of 00:02:51.720 --> 00:02:53.630 align:start position:0% they've already done the hard work of creating<00:02:52.120><c> content</c><00:02:52.680><c> and</c><00:02:52.840><c> building</c><00:02:53.160><c> trust</c><00:02:53.520><c> with</c> 00:02:53.630 --> 00:02:53.640 align:start position:0% creating content and building trust with 00:02:53.640 --> 00:02:55.830 align:start position:0% creating content and building trust with their<00:02:53.840><c> audience.</c><00:02:54.560><c> So</c><00:02:54.800><c> all</c><00:02:54.920><c> you</c><00:02:55.000><c> have</c><00:02:55.240><c> to</c><00:02:55.360><c> do</c><00:02:55.600><c> is</c> 00:02:55.830 --> 00:02:55.840 align:start position:0% their audience. So all you have to do is 00:02:55.840 --> 00:02:57.590 align:start position:0% their audience. So all you have to do is find<00:02:56.160><c> the</c><00:02:56.280><c> right</c><00:02:56.520><c> creators</c><00:02:57.120><c> that</c><00:02:57.320><c> want</c><00:02:57.480><c> to</c> 00:02:57.590 --> 00:02:57.600 align:start position:0% find the right creators that want to 00:02:57.600 --> 00:02:59.470 align:start position:0% find the right creators that want to show<00:02:57.800><c> your</c><00:02:57.920><c> products.</c><00:02:58.720><c> Now,</c><00:02:59.000><c> doing</c><00:02:59.280><c> this</c> 00:02:59.470 --> 00:02:59.480 align:start position:0% show your products. Now, doing this 00:02:59.480 --> 00:03:01.910 align:start position:0% show your products. Now, doing this manually<00:03:00.000><c> can</c><00:03:00.320><c> be</c><00:03:00.560><c> a</c><00:03:00.680><c> lot</c><00:03:01.000><c> of</c><00:03:01.160><c> work</c><00:03:01.680><c> as</c><00:03:01.800><c> you</c> 00:03:01.910 --> 00:03:01.920 align:start position:0% manually can be a lot of work as you 00:03:01.920 --> 00:03:04.110 align:start position:0% manually can be a lot of work as you have<00:03:02.160><c> a</c><00:03:02.280><c> lot</c><00:03:02.600><c> of</c><00:03:02.720><c> things</c><00:03:03.040><c> to</c><00:03:03.120><c> track.</c><00:03:03.760><c> First,</c> 00:03:04.110 --> 00:03:04.120 align:start position:0% have a lot of things to track. First, 00:03:04.120 --> 00:03:05.870 align:start position:0% have a lot of things to track. First, you<00:03:04.200><c> would</c><00:03:04.360><c> have</c><00:03:04.560><c> to</c><00:03:04.680><c> find</c><00:03:05.040><c> influencers</c><00:03:05.760><c> on</c> 00:03:05.870 --> 00:03:05.880 align:start position:0% you would have to find influencers on 00:03:05.880 --> 00:03:07.350 align:start position:0% you would have to find influencers on social<00:03:06.200><c> media</c><00:03:06.480><c> that</c><00:03:06.640><c> are</c><00:03:06.760><c> a</c><00:03:06.800><c> match</c><00:03:07.120><c> for</c><00:03:07.239><c> your</c> 00:03:07.350 --> 00:03:07.360 align:start position:0% social media that are a match for your 00:03:07.360 --> 00:03:09.710 align:start position:0% social media that are a match for your brand,<00:03:07.920><c> and</c><00:03:08.080><c> manually</c><00:03:08.560><c> this</c><00:03:08.800><c> can</c><00:03:09.040><c> take</c><00:03:09.360><c> hours</c> 00:03:09.710 --> 00:03:09.720 align:start position:0% brand, and manually this can take hours 00:03:09.720 --> 00:03:11.630 align:start position:0% brand, and manually this can take hours of<00:03:09.880><c> browsing.</c><00:03:10.600><c> You'd</c><00:03:10.760><c> also</c><00:03:10.959><c> have</c><00:03:11.160><c> to</c><00:03:11.280><c> mail</c> 00:03:11.630 --> 00:03:11.640 align:start position:0% of browsing. You'd also have to mail 00:03:11.640 --> 00:03:13.430 align:start position:0% of browsing. You'd also have to mail influencers,<00:03:12.519><c> which</c><00:03:12.720><c> is</c><00:03:12.880><c> not</c><00:03:13.160><c> always</c> 00:03:13.430 --> 00:03:13.440 align:start position:0% influencers, which is not always 00:03:13.440 --> 00:03:15.030 align:start position:0% influencers, which is not always straightforward.<00:03:14.400><c> You'd</c><00:03:14.519><c> have</c><00:03:14.720><c> to</c><00:03:14.800><c> make</c><00:03:15.000><c> a</c> 00:03:15.030 --> 00:03:15.040 align:start position:0% straightforward. You'd have to make a 00:03:15.040 --> 00:03:17.190 align:start position:0% straightforward. You'd have to make a list<00:03:15.360><c> of</c><00:03:15.600><c> everyone</c><00:03:16.080><c> you're</c><00:03:16.200><c> reaching</c><00:03:16.560><c> out</c><00:03:16.760><c> to,</c> 00:03:17.190 --> 00:03:17.200 align:start position:0% list of everyone you're reaching out to, 00:03:17.200 --> 00:03:18.750 align:start position:0% list of everyone you're reaching out to, keep<00:03:17.400><c> track</c><00:03:17.720><c> of</c><00:03:17.840><c> all</c><00:03:17.959><c> the</c><00:03:18.080><c> budgets,</c><00:03:18.640><c> the</c> 00:03:18.750 --> 00:03:18.760 align:start position:0% keep track of all the budgets, the 00:03:18.760 --> 00:03:21.070 align:start position:0% keep track of all the budgets, the discount<00:03:19.239><c> codes,</c><00:03:19.640><c> the</c><00:03:19.760><c> follow-up</c><00:03:20.239><c> messages,</c> 00:03:21.070 --> 00:03:21.080 align:start position:0% discount codes, the follow-up messages, 00:03:21.080 --> 00:03:23.509 align:start position:0% discount codes, the follow-up messages, sending<00:03:21.440><c> sample</c><00:03:21.840><c> products,</c><00:03:22.560><c> et</c><00:03:22.720><c> cetera.</c><00:03:23.320><c> So</c> 00:03:23.509 --> 00:03:23.519 align:start position:0% sending sample products, et cetera. So 00:03:23.519 --> 00:03:25.470 align:start position:0% sending sample products, et cetera. So all<00:03:23.680><c> of</c><00:03:23.800><c> this</c><00:03:24.040><c> can</c><00:03:24.280><c> add</c><00:03:24.480><c> up</c><00:03:24.600><c> very</c><00:03:24.880><c> quickly</c><00:03:25.320><c> if</c> 00:03:25.470 --> 00:03:25.480 align:start position:0% all of this can add up very quickly if 00:03:25.480 --> 00:03:27.430 align:start position:0% all of this can add up very quickly if you're<00:03:25.640><c> reaching</c><00:03:25.959><c> out</c><00:03:26.160><c> to</c><00:03:26.280><c> many</c><00:03:26.519><c> accounts.</c><00:03:27.320><c> So</c> 00:03:27.430 --> 00:03:27.440 align:start position:0% you're reaching out to many accounts. So 00:03:27.440 --> 00:03:29.190 align:start position:0% you're reaching out to many accounts. So to<00:03:27.560><c> make</c><00:03:27.800><c> influencer</c><00:03:28.360><c> marketing</c><00:03:28.800><c> easier</c><00:03:29.080><c> to</c> 00:03:29.190 --> 00:03:29.200 align:start position:0% to make influencer marketing easier to 00:03:29.200 --> 00:03:31.070 align:start position:0% to make influencer marketing easier to manage,<00:03:29.760><c> what</c><00:03:29.880><c> you</c><00:03:29.959><c> can</c><00:03:30.080><c> do</c><00:03:30.200><c> instead</c><00:03:30.680><c> is</c><00:03:30.880><c> use</c><00:03:31.040><c> a</c> 00:03:31.070 --> 00:03:31.080 align:start position:0% manage, what you can do instead is use a 00:03:31.080 --> 00:03:32.910 align:start position:0% manage, what you can do instead is use a platform<00:03:31.560><c> called</c><00:03:31.880><c> Modash,</c><00:03:32.560><c> which</c><00:03:32.720><c> I'm</c><00:03:32.800><c> going</c> 00:03:32.910 --> 00:03:32.920 align:start position:0% platform called Modash, which I'm going 00:03:32.920 --> 00:03:35.070 align:start position:0% platform called Modash, which I'm going to<00:03:33.000><c> leave</c><00:03:33.200><c> linked</c><00:03:33.519><c> here</c><00:03:33.720><c> below.</c><00:03:34.320><c> So</c><00:03:34.519><c> Modash</c><00:03:34.959><c> is</c> 00:03:35.070 --> 00:03:35.080 align:start position:0% to leave linked here below. So Modash is 00:03:35.080 --> 00:03:36.949 align:start position:0% to leave linked here below. So Modash is basically<00:03:35.560><c> an</c><00:03:35.720><c> end-to-end</c><00:03:36.400><c> influencer</c> 00:03:36.949 --> 00:03:36.959 align:start position:0% basically an end-to-end influencer 00:03:36.959 --> 00:03:38.870 align:start position:0% basically an end-to-end influencer marketing<00:03:37.320><c> platform</c><00:03:37.880><c> made</c><00:03:38.120><c> specifically</c><00:03:38.760><c> for</c> 00:03:38.870 --> 00:03:38.880 align:start position:0% marketing platform made specifically for 00:03:38.880 --> 00:03:40.949 align:start position:0% marketing platform made specifically for Shopify<00:03:39.320><c> stores,</c><00:03:40.000><c> and</c><00:03:40.120><c> it</c><00:03:40.160><c> helps</c><00:03:40.440><c> you</c><00:03:40.560><c> find</c> 00:03:40.949 --> 00:03:40.959 align:start position:0% Shopify stores, and it helps you find 00:03:40.959 --> 00:03:42.830 align:start position:0% Shopify stores, and it helps you find and<00:03:41.160><c> get</c><00:03:41.280><c> in</c><00:03:41.400><c> touch</c><00:03:41.640><c> with</c><00:03:41.800><c> influencers</c><00:03:42.600><c> way</c> 00:03:42.830 --> 00:03:42.840 align:start position:0% and get in touch with influencers way 00:03:42.840 --> 00:03:44.949 align:start position:0% and get in touch with influencers way more<00:03:43.080><c> easily.</c><00:03:43.720><c> You</c><00:03:43.800><c> can</c><00:03:43.959><c> filter</c><00:03:44.280><c> by</c><00:03:44.440><c> niche,</c> 00:03:44.949 --> 00:03:44.959 align:start position:0% more easily. You can filter by niche, 00:03:44.959 --> 00:03:46.990 align:start position:0% more easily. You can filter by niche, audience<00:03:45.360><c> insights,</c><00:03:46.120><c> location,</c><00:03:46.800><c> and</c> 00:03:46.990 --> 00:03:47.000 align:start position:0% audience insights, location, and 00:03:47.000 --> 00:03:49.310 align:start position:0% audience insights, location, and interest,<00:03:47.680><c> so</c><00:03:47.840><c> you</c><00:03:47.959><c> can</c><00:03:48.080><c> get</c><00:03:48.400><c> hyper-specific</c> 00:03:49.310 --> 00:03:49.320 align:start position:0% interest, so you can get hyper-specific 00:03:49.320 --> 00:03:51.229 align:start position:0% interest, so you can get hyper-specific with<00:03:49.519><c> who</c><00:03:49.720><c> you</c><00:03:49.840><c> want</c><00:03:50.080><c> to</c><00:03:50.200><c> target.</c><00:03:50.920><c> And</c><00:03:51.080><c> for</c> 00:03:51.229 --> 00:03:51.239 align:start position:0% with who you want to target. And for 00:03:51.239 --> 00:03:53.110 align:start position:0% with who you want to target. And for your<00:03:51.400><c> influencers,</c><00:03:52.200><c> you</c><00:03:52.400><c> can</c><00:03:52.560><c> also</c><00:03:52.800><c> set</c><00:03:53.000><c> up</c> 00:03:53.110 --> 00:03:53.120 align:start position:0% your influencers, you can also set up 00:03:53.120 --> 00:03:54.670 align:start position:0% your influencers, you can also set up discount<00:03:53.520><c> codes</c><00:03:53.840><c> and</c><00:03:53.960><c> affiliate</c><00:03:54.400><c> links</c> 00:03:54.670 --> 00:03:54.680 align:start position:0% discount codes and affiliate links 00:03:54.680 --> 00:03:56.790 align:start position:0% discount codes and affiliate links directly<00:03:55.120><c> inside</c><00:03:55.520><c> the</c><00:03:55.600><c> platform</c><00:03:56.360><c> and</c><00:03:56.560><c> reach</c> 00:03:56.790 --> 00:03:56.800 align:start position:0% directly inside the platform and reach 00:03:56.800 --> 00:03:58.750 align:start position:0% directly inside the platform and reach out<00:03:57.040><c> to</c><00:03:57.160><c> influencers</c><00:03:57.840><c> from</c><00:03:58.080><c> here.</c><00:03:58.640><c> Now,</c> 00:03:58.750 --> 00:03:58.760 align:start position:0% out to influencers from here. Now, 00:03:58.760 --> 00:04:00.510 align:start position:0% out to influencers from here. Now, Modash<00:03:59.200><c> actually</c><00:03:59.640><c> also</c><00:03:59.920><c> syncs</c><00:04:00.240><c> with</c><00:04:00.400><c> your</c> 00:04:00.510 --> 00:04:00.520 align:start position:0% Modash actually also syncs with your 00:04:00.520 --> 00:04:02.430 align:start position:0% Modash actually also syncs with your Shopify<00:04:00.960><c> store</c><00:04:01.280><c> automatically,</c><00:04:02.040><c> so</c><00:04:02.200><c> you</c><00:04:02.320><c> can</c> 00:04:02.430 --> 00:04:02.440 align:start position:0% Shopify store automatically, so you can 00:04:02.440 --> 00:04:04.110 align:start position:0% Shopify store automatically, so you can also<00:04:02.680><c> ship</c><00:04:02.920><c> products</c><00:04:03.360><c> to</c><00:04:03.440><c> creators</c><00:04:03.920><c> right</c> 00:04:04.110 --> 00:04:04.120 align:start position:0% also ship products to creators right 00:04:04.120 --> 00:04:05.550 align:start position:0% also ship products to creators right from<00:04:04.280><c> their</c><00:04:04.400><c> dashboard</c><00:04:05.160><c> and</c><00:04:05.280><c> track</c> 00:04:05.550 --> 00:04:05.560 align:start position:0% from their dashboard and track 00:04:05.560 --> 00:04:07.310 align:start position:0% from their dashboard and track everything<00:04:06.000><c> from</c><00:04:06.240><c> here.</c><00:04:06.640><c> All</c><00:04:06.720><c> the</c><00:04:06.800><c> clicks,</c> 00:04:07.310 --> 00:04:07.320 align:start position:0% everything from here. All the clicks, 00:04:07.320 --> 00:04:09.430 align:start position:0% everything from here. All the clicks, sales,<00:04:07.840><c> and</c><00:04:07.959><c> impressions.</c><00:04:08.800><c> So,</c><00:04:08.920><c> this</c><00:04:09.080><c> can</c><00:04:09.240><c> be</c> 00:04:09.430 --> 00:04:09.440 align:start position:0% sales, and impressions. So, this can be 00:04:09.440 --> 00:04:11.190 align:start position:0% sales, and impressions. So, this can be a<00:04:09.560><c> really</c><00:04:09.840><c> powerful</c><00:04:10.280><c> strategy</c><00:04:10.760><c> for</c><00:04:10.880><c> driving</c> 00:04:11.190 --> 00:04:11.200 align:start position:0% a really powerful strategy for driving 00:04:11.200 --> 00:04:13.030 align:start position:0% a really powerful strategy for driving traffic,<00:04:11.800><c> especially</c><00:04:12.280><c> if</c><00:04:12.400><c> you</c><00:04:12.480><c> don't</c><00:04:12.680><c> have</c><00:04:12.920><c> a</c> 00:04:13.030 --> 00:04:13.040 align:start position:0% traffic, especially if you don't have a 00:04:13.040 --> 00:04:14.750 align:start position:0% traffic, especially if you don't have a budget<00:04:13.400><c> for</c><00:04:13.600><c> ads.</c><00:04:14.120><c> If</c><00:04:14.240><c> you</c><00:04:14.360><c> want</c><00:04:14.480><c> to</c><00:04:14.560><c> try</c> 00:04:14.750 --> 00:04:14.760 align:start position:0% budget for ads. If you want to try 00:04:14.760 --> 00:04:16.910 align:start position:0% budget for ads. If you want to try Modash,<00:04:15.360><c> I'll</c><00:04:15.480><c> leave</c><00:04:15.680><c> it</c><00:04:15.760><c> linked</c><00:04:16.040><c> down</c><00:04:16.280><c> below.</c> 00:04:16.910 --> 00:04:16.920 align:start position:0% Modash, I'll leave it linked down below. 00:04:16.920 --> 00:04:18.390 align:start position:0% Modash, I'll leave it linked down below. Now,<00:04:17.040><c> let's</c><00:04:17.280><c> talk</c><00:04:17.480><c> about</c><00:04:17.680><c> a</c><00:04:17.720><c> method</c><00:04:18.120><c> that's</c> 00:04:18.390 --> 00:04:18.400 align:start position:0% Now, let's talk about a method that's 00:04:18.400 --> 00:04:20.030 align:start position:0% Now, let's talk about a method that's completely<00:04:18.840><c> free</c><00:04:19.239><c> and</c><00:04:19.400><c> something</c><00:04:19.720><c> I</c> 00:04:20.030 --> 00:04:20.040 align:start position:0% completely free and something I 00:04:20.040 --> 00:04:21.870 align:start position:0% completely free and something I recommend<00:04:20.239><c> doing</c><00:04:20.519><c> no</c><00:04:20.680><c> matter</c><00:04:20.959><c> your</c><00:04:21.120><c> budget.</c><00:04:21.720><c> I</c> 00:04:21.870 --> 00:04:21.880 align:start position:0% recommend doing no matter your budget. I 00:04:21.880 --> 00:04:23.750 align:start position:0% recommend doing no matter your budget. I also<00:04:22.160><c> recommend</c><00:04:22.560><c> doing</c><00:04:22.800><c> this</c><00:04:23.040><c> in</c><00:04:23.160><c> addition</c><00:04:23.600><c> to</c> 00:04:23.750 --> 00:04:23.760 align:start position:0% also recommend doing this in addition to 00:04:23.760 --> 00:04:25.630 align:start position:0% also recommend doing this in addition to all<00:04:24.000><c> other</c><00:04:24.200><c> strategies</c><00:04:25.080><c> as</c><00:04:25.200><c> this</c><00:04:25.360><c> will</c><00:04:25.480><c> be</c><00:04:25.600><c> a</c> 00:04:25.630 --> 00:04:25.640 align:start position:0% all other strategies as this will be a 00:04:25.640 --> 00:04:27.870 align:start position:0% all other strategies as this will be a part<00:04:25.960><c> of</c><00:04:26.080><c> your</c><00:04:26.280><c> long-term</c><00:04:26.880><c> success.</c><00:04:27.680><c> And</c><00:04:27.760><c> what</c> 00:04:27.870 --> 00:04:27.880 align:start position:0% part of your long-term success. And what 00:04:27.880 --> 00:04:30.230 align:start position:0% part of your long-term success. And what I'm<00:04:28.000><c> talking</c><00:04:28.320><c> about</c><00:04:28.720><c> is</c><00:04:28.919><c> content</c><00:04:29.520><c> marketing.</c> 00:04:30.230 --> 00:04:30.240 align:start position:0% I'm talking about is content marketing. 00:04:30.240 --> 00:04:32.150 align:start position:0% I'm talking about is content marketing. This<00:04:30.400><c> may</c><00:04:30.560><c> be</c><00:04:30.760><c> the</c><00:04:30.880><c> most</c><00:04:31.320><c> powerful</c><00:04:31.800><c> thing</c><00:04:32.040><c> you</c> 00:04:32.150 --> 00:04:32.160 align:start position:0% This may be the most powerful thing you 00:04:32.160 --> 00:04:33.950 align:start position:0% This may be the most powerful thing you can<00:04:32.280><c> invest</c><00:04:32.680><c> your</c><00:04:32.800><c> time</c><00:04:33.120><c> on.</c><00:04:33.440><c> So,</c><00:04:33.600><c> first</c><00:04:33.840><c> of</c> 00:04:33.950 --> 00:04:33.960 align:start position:0% can invest your time on. So, first of 00:04:33.960 --> 00:04:36.350 align:start position:0% can invest your time on. So, first of all,<00:04:34.320><c> what</c><00:04:34.520><c> is</c><00:04:34.720><c> content</c><00:04:35.280><c> marketing?</c><00:04:36.080><c> This</c><00:04:36.280><c> is</c> 00:04:36.350 --> 00:04:36.360 align:start position:0% all, what is content marketing? This is 00:04:36.360 --> 00:04:38.310 align:start position:0% all, what is content marketing? This is about<00:04:36.760><c> growing</c><00:04:37.080><c> your</c><00:04:37.240><c> social</c><00:04:37.600><c> media</c><00:04:37.840><c> accounts</c> 00:04:38.310 --> 00:04:38.320 align:start position:0% about growing your social media accounts 00:04:38.320 --> 00:04:40.510 align:start position:0% about growing your social media accounts on<00:04:38.480><c> platforms</c><00:04:38.960><c> like</c><00:04:39.200><c> Instagram,</c><00:04:39.919><c> TikTok,</c><00:04:40.400><c> or</c> 00:04:40.510 --> 00:04:40.520 align:start position:0% on platforms like Instagram, TikTok, or 00:04:40.520 --> 00:04:42.870 align:start position:0% on platforms like Instagram, TikTok, or Facebook<00:04:41.240><c> by</c><00:04:41.360><c> posting</c><00:04:41.720><c> content</c><00:04:42.240><c> on</c><00:04:42.360><c> a</c><00:04:42.440><c> regular</c> 00:04:42.870 --> 00:04:42.880 align:start position:0% Facebook by posting content on a regular 00:04:42.880 --> 00:04:45.070 align:start position:0% Facebook by posting content on a regular basis.<00:04:43.640><c> The</c><00:04:43.720><c> content</c><00:04:44.160><c> can</c><00:04:44.320><c> be</c><00:04:44.440><c> videos,</c> 00:04:45.070 --> 00:04:45.080 align:start position:0% basis. The content can be videos, 00:04:45.080 --> 00:04:47.990 align:start position:0% basis. The content can be videos, images,<00:04:45.720><c> carousels,</c><00:04:46.640><c> stories,</c><00:04:47.520><c> basically</c> 00:04:47.990 --> 00:04:48.000 align:start position:0% images, carousels, stories, basically 00:04:48.000 --> 00:04:49.710 align:start position:0% images, carousels, stories, basically everything<00:04:48.440><c> that</c><00:04:48.640><c> you</c><00:04:48.760><c> look</c><00:04:49.000><c> at</c><00:04:49.240><c> on</c><00:04:49.400><c> social</c> 00:04:49.710 --> 00:04:49.720 align:start position:0% everything that you look at on social 00:04:49.720 --> 00:04:52.390 align:start position:0% everything that you look at on social media<00:04:50.200><c> that</c><00:04:50.360><c> engages</c><00:04:50.880><c> an</c><00:04:51.040><c> audience.</c><00:04:51.840><c> And</c><00:04:52.000><c> yes,</c> 00:04:52.390 --> 00:04:52.400 align:start position:0% media that engages an audience. And yes, 00:04:52.400 --> 00:04:54.670 align:start position:0% media that engages an audience. And yes, it<00:04:52.600><c> can</c><00:04:52.880><c> take</c><00:04:53.120><c> time</c><00:04:53.360><c> to</c><00:04:53.480><c> create</c><00:04:53.840><c> content,</c><00:04:54.560><c> but</c> 00:04:54.670 --> 00:04:54.680 align:start position:0% it can take time to create content, but 00:04:54.680 --> 00:04:56.150 align:start position:0% it can take time to create content, but this<00:04:54.840><c> is</c><00:04:54.919><c> one</c><00:04:55.080><c> of</c><00:04:55.160><c> the</c><00:04:55.280><c> smartest</c><00:04:55.760><c> things</c><00:04:56.000><c> that</c> 00:04:56.150 --> 00:04:56.160 align:start position:0% this is one of the smartest things that 00:04:56.160 --> 00:04:57.830 align:start position:0% this is one of the smartest things that you<00:04:56.240><c> can</c><00:04:56.400><c> spend</c><00:04:56.680><c> your</c><00:04:56.840><c> time</c><00:04:57.160><c> on.</c><00:04:57.520><c> When</c><00:04:57.680><c> it's</c> 00:04:57.830 --> 00:04:57.840 align:start position:0% you can spend your time on. When it's 00:04:57.840 --> 00:04:59.909 align:start position:0% you can spend your time on. When it's done<00:04:58.040><c> right,</c><00:04:58.440><c> it</c><00:04:58.600><c> simply</c><00:04:58.960><c> works.</c><00:04:59.520><c> Now,</c><00:04:59.640><c> here's</c> 00:04:59.909 --> 00:04:59.919 align:start position:0% done right, it simply works. Now, here's 00:04:59.919 --> 00:05:01.750 align:start position:0% done right, it simply works. Now, here's why<00:05:00.080><c> it's</c><00:05:00.280><c> so</c><00:05:00.440><c> effective.</c><00:05:01.160><c> When</c><00:05:01.280><c> you</c><00:05:01.400><c> have</c><00:05:01.640><c> a</c> 00:05:01.750 --> 00:05:01.760 align:start position:0% why it's so effective. When you have a 00:05:01.760 --> 00:05:03.590 align:start position:0% why it's so effective. When you have a strong<00:05:02.160><c> following</c><00:05:02.600><c> on</c><00:05:02.680><c> social</c><00:05:03.000><c> media,</c><00:05:03.520><c> you</c> 00:05:03.590 --> 00:05:03.600 align:start position:0% strong following on social media, you 00:05:03.600 --> 00:05:05.710 align:start position:0% strong following on social media, you have<00:05:03.800><c> something</c><00:05:04.160><c> called</c><00:05:04.480><c> brand</c><00:05:04.919><c> authority.</c> 00:05:05.710 --> 00:05:05.720 align:start position:0% have something called brand authority. 00:05:05.720 --> 00:05:07.590 align:start position:0% have something called brand authority. In<00:05:05.840><c> other</c><00:05:06.000><c> words,</c><00:05:06.520><c> you</c><00:05:06.640><c> have</c><00:05:06.880><c> the</c><00:05:07.000><c> trust</c><00:05:07.480><c> of</c> 00:05:07.590 --> 00:05:07.600 align:start position:0% In other words, you have the trust of 00:05:07.600 --> 00:05:09.310 align:start position:0% In other words, you have the trust of your<00:05:07.800><c> audience.</c><00:05:08.480><c> And</c><00:05:08.600><c> this</c><00:05:08.760><c> is</c><00:05:08.960><c> very</c> 00:05:09.310 --> 00:05:09.320 align:start position:0% your audience. And this is very 00:05:09.320 --> 00:05:11.350 align:start position:0% your audience. And this is very important<00:05:09.880><c> for</c><00:05:10.000><c> your</c><00:05:10.160><c> conversion</c><00:05:10.680><c> rates.</c> 00:05:11.350 --> 00:05:11.360 align:start position:0% important for your conversion rates. 00:05:11.360 --> 00:05:13.190 align:start position:0% important for your conversion rates. Now,<00:05:11.560><c> if</c><00:05:11.760><c> one</c><00:05:11.919><c> of</c><00:05:12.040><c> your</c><00:05:12.160><c> videos</c><00:05:12.600><c> goes</c><00:05:12.840><c> even</c><00:05:13.120><c> a</c> 00:05:13.190 --> 00:05:13.200 align:start position:0% Now, if one of your videos goes even a 00:05:13.200 --> 00:05:14.950 align:start position:0% Now, if one of your videos goes even a little<00:05:13.520><c> bit</c><00:05:13.680><c> viral,</c><00:05:14.200><c> it</c><00:05:14.320><c> could</c><00:05:14.440><c> be</c><00:05:14.560><c> seen</c><00:05:14.800><c> by</c> 00:05:14.950 --> 00:05:14.960 align:start position:0% little bit viral, it could be seen by 00:05:14.960 --> 00:05:17.350 align:start position:0% little bit viral, it could be seen by thousands,<00:05:15.760><c> hundreds</c><00:05:16.240><c> of</c><00:05:16.360><c> thousands,</c><00:05:16.960><c> if</c><00:05:17.120><c> not</c> 00:05:17.350 --> 00:05:17.360 align:start position:0% thousands, hundreds of thousands, if not 00:05:17.360 --> 00:05:19.390 align:start position:0% thousands, hundreds of thousands, if not millions<00:05:17.919><c> of</c><00:05:18.080><c> people.</c><00:05:18.720><c> And</c><00:05:18.840><c> if</c><00:05:18.960><c> you're</c><00:05:19.080><c> smart</c> 00:05:19.390 --> 00:05:19.400 align:start position:0% millions of people. And if you're smart 00:05:19.400 --> 00:05:21.710 align:start position:0% millions of people. And if you're smart about<00:05:19.680><c> your</c><00:05:20.040><c> to</c><00:05:20.200><c> actions,</c><00:05:20.880><c> that</c><00:05:21.080><c> is</c><00:05:21.200><c> traffic</c> 00:05:21.710 --> 00:05:21.720 align:start position:0% about your to actions, that is traffic 00:05:21.720 --> 00:05:23.430 align:start position:0% about your to actions, that is traffic you<00:05:21.840><c> can</c><00:05:21.960><c> drive</c><00:05:22.320><c> straight</c><00:05:22.800><c> to</c><00:05:22.880><c> your</c><00:05:23.040><c> Shopify</c> 00:05:23.430 --> 00:05:23.440 align:start position:0% you can drive straight to your Shopify 00:05:23.440 --> 00:05:25.230 align:start position:0% you can drive straight to your Shopify store.<00:05:24.040><c> You</c><00:05:24.120><c> don't</c><00:05:24.320><c> necessarily</c><00:05:24.919><c> have</c><00:05:25.120><c> to</c> 00:05:25.230 --> 00:05:25.240 align:start position:0% store. You don't necessarily have to 00:05:25.240 --> 00:05:27.270 align:start position:0% store. You don't necessarily have to spend<00:05:25.600><c> any</c><00:05:25.800><c> money</c><00:05:26.080><c> on</c><00:05:26.280><c> this.</c><00:05:26.760><c> All</c><00:05:26.919><c> you</c><00:05:27.000><c> have</c><00:05:27.160><c> to</c> 00:05:27.270 --> 00:05:27.280 align:start position:0% spend any money on this. All you have to 00:05:27.280 --> 00:05:29.430 align:start position:0% spend any money on this. All you have to do<00:05:27.520><c> is</c><00:05:27.720><c> dedicate</c><00:05:28.240><c> your</c><00:05:28.400><c> creativity.</c><00:05:29.280><c> Now,</c> 00:05:29.430 --> 00:05:29.440 align:start position:0% do is dedicate your creativity. Now, 00:05:29.440 --> 00:05:31.550 align:start position:0% do is dedicate your creativity. Now, there<00:05:29.640><c> are</c><00:05:29.880><c> many</c><00:05:30.200><c> ways</c><00:05:30.480><c> to</c><00:05:30.600><c> do</c><00:05:30.760><c> this.</c><00:05:31.280><c> You</c><00:05:31.400><c> can</c> 00:05:31.550 --> 00:05:31.560 align:start position:0% there are many ways to do this. You can 00:05:31.560 --> 00:05:33.790 align:start position:0% there are many ways to do this. You can also<00:05:31.840><c> use</c><00:05:32.160><c> AI</c><00:05:32.480><c> to</c><00:05:32.640><c> help</c><00:05:32.919><c> you,</c><00:05:33.280><c> and</c><00:05:33.400><c> there</c><00:05:33.560><c> are</c> 00:05:33.790 --> 00:05:33.800 align:start position:0% also use AI to help you, and there are 00:05:33.800 --> 00:05:35.550 align:start position:0% also use AI to help you, and there are so<00:05:34.160><c> many</c><00:05:34.360><c> content</c><00:05:34.760><c> strategies</c><00:05:35.320><c> you</c><00:05:35.440><c> could</c> 00:05:35.550 --> 00:05:35.560 align:start position:0% so many content strategies you could 00:05:35.560 --> 00:05:37.190 align:start position:0% so many content strategies you could explore.<00:05:36.200><c> This</c><00:05:36.400><c> will</c><00:05:36.520><c> be</c><00:05:36.720><c> a</c><00:05:36.800><c> little</c><00:05:37.040><c> bit</c> 00:05:37.190 --> 00:05:37.200 align:start position:0% explore. This will be a little bit 00:05:37.200 --> 00:05:38.870 align:start position:0% explore. This will be a little bit different<00:05:37.640><c> for</c><00:05:37.800><c> everyone</c><00:05:38.400><c> depending</c><00:05:38.800><c> on</c> 00:05:38.870 --> 00:05:38.880 align:start position:0% different for everyone depending on 00:05:38.880 --> 00:05:40.350 align:start position:0% different for everyone depending on their<00:05:39.040><c> audience,</c><00:05:39.640><c> what</c><00:05:39.760><c> kind</c><00:05:39.919><c> of</c><00:05:40.000><c> style</c> 00:05:40.350 --> 00:05:40.360 align:start position:0% their audience, what kind of style 00:05:40.360 --> 00:05:42.230 align:start position:0% their audience, what kind of style they're<00:05:40.480><c> going</c><00:05:40.800><c> for,</c><00:05:41.360><c> and</c><00:05:41.520><c> what</c><00:05:41.680><c> content</c> 00:05:42.230 --> 00:05:42.240 align:start position:0% they're going for, and what content 00:05:42.240 --> 00:05:44.310 align:start position:0% they're going for, and what content matches<00:05:42.640><c> their</c><00:05:42.800><c> brands.</c><00:05:43.440><c> But</c><00:05:43.600><c> whatever</c><00:05:43.960><c> style</c> 00:05:44.310 --> 00:05:44.320 align:start position:0% matches their brands. But whatever style 00:05:44.320 --> 00:05:46.190 align:start position:0% matches their brands. But whatever style you<00:05:44.440><c> choose,</c><00:05:45.000><c> content</c><00:05:45.320><c> marketing</c><00:05:45.760><c> is</c><00:05:45.919><c> very</c> 00:05:46.190 --> 00:05:46.200 align:start position:0% you choose, content marketing is very 00:05:46.200 --> 00:05:48.270 align:start position:0% you choose, content marketing is very powerful.<00:05:46.960><c> So,</c><00:05:47.120><c> if</c><00:05:47.240><c> you</c><00:05:47.440><c> have</c><00:05:47.640><c> no</c><00:05:47.840><c> idea</c><00:05:48.160><c> where</c> 00:05:48.270 --> 00:05:48.280 align:start position:0% powerful. So, if you have no idea where 00:05:48.280 --> 00:05:50.430 align:start position:0% powerful. So, if you have no idea where to<00:05:48.480><c> start,</c><00:05:49.040><c> first</c><00:05:49.520><c> I</c><00:05:49.600><c> recommend</c><00:05:50.080><c> having</c><00:05:50.400><c> a</c> 00:05:50.430 --> 00:05:50.440 align:start position:0% to start, first I recommend having a 00:05:50.440 --> 00:05:51.710 align:start position:0% to start, first I recommend having a look<00:05:50.760><c> at</c><00:05:50.920><c> some</c><00:05:51.080><c> of</c><00:05:51.200><c> your</c><00:05:51.320><c> biggest</c> 00:05:51.710 --> 00:05:51.720 align:start position:0% look at some of your biggest 00:05:51.720 --> 00:05:53.510 align:start position:0% look at some of your biggest competitors.<00:05:52.600><c> Take</c><00:05:52.840><c> notes</c><00:05:53.160><c> on</c><00:05:53.280><c> what</c><00:05:53.400><c> they're</c> 00:05:53.510 --> 00:05:53.520 align:start position:0% competitors. Take notes on what they're 00:05:53.520 --> 00:05:56.030 align:start position:0% competitors. Take notes on what they're doing<00:05:53.840><c> on</c><00:05:53.960><c> social</c><00:05:54.280><c> media,</c><00:05:54.840><c> get</c><00:05:55.000><c> ideas,</c><00:05:55.760><c> break</c> 00:05:56.030 --> 00:05:56.040 align:start position:0% doing on social media, get ideas, break 00:05:56.040 --> 00:05:57.670 align:start position:0% doing on social media, get ideas, break down<00:05:56.240><c> their</c><00:05:56.360><c> formulas,</c><00:05:57.200><c> and</c><00:05:57.320><c> then</c><00:05:57.440><c> you</c><00:05:57.520><c> can</c> 00:05:57.670 --> 00:05:57.680 align:start position:0% down their formulas, and then you can 00:05:57.680 --> 00:06:00.190 align:start position:0% down their formulas, and then you can start<00:05:58.000><c> creating.</c><00:05:58.640><c> Photos,</c><00:05:59.200><c> videos,</c><00:06:00.000><c> you</c><00:06:00.080><c> can</c> 00:06:00.190 --> 00:06:00.200 align:start position:0% start creating. Photos, videos, you can 00:06:00.200 --> 00:06:02.030 align:start position:0% start creating. Photos, videos, you can try<00:06:00.440><c> different</c><00:06:00.800><c> content</c><00:06:01.160><c> formats</c><00:06:01.720><c> and</c><00:06:01.880><c> see</c> 00:06:02.030 --> 00:06:02.040 align:start position:0% try different content formats and see 00:06:02.040 --> 00:06:03.830 align:start position:0% try different content formats and see what<00:06:02.200><c> resonates</c><00:06:02.720><c> with</c><00:06:02.840><c> your</c><00:06:03.040><c> audience.</c><00:06:03.720><c> You</c> 00:06:03.830 --> 00:06:03.840 align:start position:0% what resonates with your audience. You 00:06:03.840 --> 00:06:05.910 align:start position:0% what resonates with your audience. You might<00:06:04.040><c> also</c><00:06:04.280><c> want</c><00:06:04.480><c> to</c><00:06:04.560><c> create</c><00:06:04.920><c> a</c><00:06:04.960><c> UGC,</c><00:06:05.720><c> which</c> 00:06:05.910 --> 00:06:05.920 align:start position:0% might also want to create a UGC, which 00:06:05.920 --> 00:06:08.270 align:start position:0% might also want to create a UGC, which stands<00:06:06.280><c> for</c><00:06:06.440><c> user-generated</c><00:06:07.360><c> content.</c><00:06:08.080><c> These</c> 00:06:08.270 --> 00:06:08.280 align:start position:0% stands for user-generated content. These 00:06:08.280 --> 00:06:10.710 align:start position:0% stands for user-generated content. These kind<00:06:08.480><c> of</c><00:06:08.560><c> videos</c><00:06:08.960><c> usually</c><00:06:09.360><c> feel</c><00:06:09.680><c> very</c><00:06:10.000><c> organic</c> 00:06:10.710 --> 00:06:10.720 align:start position:0% kind of videos usually feel very organic 00:06:10.720 --> 00:06:12.470 align:start position:0% kind of videos usually feel very organic and<00:06:10.800><c> they</c><00:06:10.920><c> can</c><00:06:11.040><c> be</c><00:06:11.200><c> a</c><00:06:11.320><c> powerful</c><00:06:11.840><c> way</c><00:06:12.000><c> to</c><00:06:12.160><c> drive</c> 00:06:12.470 --> 00:06:12.480 align:start position:0% and they can be a powerful way to drive 00:06:12.480 --> 00:06:14.750 align:start position:0% and they can be a powerful way to drive traffic<00:06:12.960><c> and</c><00:06:13.080><c> get</c><00:06:13.280><c> sales.</c><00:06:14.040><c> In</c><00:06:14.160><c> just</c><00:06:14.400><c> a</c><00:06:14.440><c> moment</c> 00:06:14.750 --> 00:06:14.760 align:start position:0% traffic and get sales. In just a moment 00:06:14.760 --> 00:06:16.630 align:start position:0% traffic and get sales. In just a moment ago,<00:06:15.200><c> we</c><00:06:15.360><c> were</c><00:06:15.480><c> talking</c><00:06:15.840><c> about</c><00:06:16.120><c> influencer</c> 00:06:16.630 --> 00:06:16.640 align:start position:0% ago, we were talking about influencer 00:06:16.640 --> 00:06:18.710 align:start position:0% ago, we were talking about influencer marketing.<00:06:17.240><c> UGC</c><00:06:17.800><c> is</c><00:06:18.040><c> usually</c><00:06:18.440><c> what</c><00:06:18.600><c> they're</c> 00:06:18.710 --> 00:06:18.720 align:start position:0% marketing. UGC is usually what they're 00:06:18.720 --> 00:06:20.230 align:start position:0% marketing. UGC is usually what they're doing<00:06:19.120><c> when</c><00:06:19.280><c> you</c><00:06:19.400><c> pay</c><00:06:19.560><c> them</c><00:06:19.760><c> to</c><00:06:19.880><c> show</c><00:06:20.080><c> your</c> 00:06:20.230 --> 00:06:20.240 align:start position:0% doing when you pay them to show your 00:06:20.240 --> 00:06:22.310 align:start position:0% doing when you pay them to show your products.<00:06:20.880><c> Except</c><00:06:21.320><c> they're</c><00:06:21.480><c> posting</c><00:06:21.919><c> it</c><00:06:22.160><c> on</c> 00:06:22.310 --> 00:06:22.320 align:start position:0% products. Except they're posting it on 00:06:22.320 --> 00:06:23.909 align:start position:0% products. Except they're posting it on their<00:06:22.520><c> accounts.</c><00:06:23.200><c> Now,</c><00:06:23.360><c> when</c><00:06:23.480><c> it</c><00:06:23.560><c> comes</c><00:06:23.800><c> to</c> 00:06:23.909 --> 00:06:23.919 align:start position:0% their accounts. Now, when it comes to 00:06:23.919 --> 00:06:25.750 align:start position:0% their accounts. Now, when it comes to content's<00:06:24.360><c> marketing</c><00:06:24.919><c> and</c><00:06:25.040><c> growing</c><00:06:25.320><c> your</c><00:06:25.520><c> own</c> 00:06:25.750 --> 00:06:25.760 align:start position:0% content's marketing and growing your own 00:06:25.760 --> 00:06:27.550 align:start position:0% content's marketing and growing your own social<00:06:26.120><c> media</c><00:06:26.360><c> accounts,</c><00:06:27.000><c> you</c><00:06:27.080><c> could</c><00:06:27.320><c> also</c> 00:06:27.550 --> 00:06:27.560 align:start position:0% social media accounts, you could also 00:06:27.560 --> 00:06:29.310 align:start position:0% social media accounts, you could also consider<00:06:28.000><c> posting</c><00:06:28.400><c> those</c><00:06:28.600><c> videos</c><00:06:29.000><c> in</c><00:06:29.120><c> your</c> 00:06:29.310 --> 00:06:29.320 align:start position:0% consider posting those videos in your 00:06:29.320 --> 00:06:31.350 align:start position:0% consider posting those videos in your own<00:06:29.520><c> social</c><00:06:29.880><c> media</c><00:06:30.200><c> accounts.</c><00:06:30.880><c> That</c><00:06:31.080><c> way,</c> 00:06:31.350 --> 00:06:31.360 align:start position:0% own social media accounts. That way, 00:06:31.360 --> 00:06:32.830 align:start position:0% own social media accounts. That way, they're<00:06:31.480><c> going</c><00:06:31.720><c> to</c><00:06:31.840><c> nurture</c><00:06:32.240><c> and</c><00:06:32.400><c> build</c><00:06:32.640><c> your</c> 00:06:32.830 --> 00:06:32.840 align:start position:0% they're going to nurture and build your 00:06:32.840 --> 00:06:34.550 align:start position:0% they're going to nurture and build your audience<00:06:33.240><c> as</c><00:06:33.440><c> well.</c><00:06:33.840><c> Now,</c><00:06:34.000><c> if</c><00:06:34.160><c> you</c><00:06:34.240><c> need</c><00:06:34.400><c> some</c> 00:06:34.550 --> 00:06:34.560 align:start position:0% audience as well. Now, if you need some 00:06:34.560 --> 00:06:37.070 align:start position:0% audience as well. Now, if you need some help<00:06:34.800><c> creating</c><00:06:35.240><c> UGC</c><00:06:35.680><c> style</c><00:06:36.000><c> content,</c><00:06:36.800><c> I</c><00:06:36.880><c> do</c> 00:06:37.070 --> 00:06:37.080 align:start position:0% help creating UGC style content, I do 00:06:37.080 --> 00:06:39.150 align:start position:0% help creating UGC style content, I do have<00:06:37.320><c> another</c><00:06:37.640><c> tutorial</c><00:06:38.120><c> for</c><00:06:38.320><c> that.</c><00:06:38.919><c> In</c><00:06:39.000><c> that</c> 00:06:39.150 --> 00:06:39.160 align:start position:0% have another tutorial for that. In that 00:06:39.160 --> 00:06:41.270 align:start position:0% have another tutorial for that. In that video,<00:06:39.640><c> we</c><00:06:39.840><c> are</c><00:06:39.960><c> using</c><00:06:40.360><c> AI.</c><00:06:40.960><c> I'm</c><00:06:41.080><c> going</c><00:06:41.200><c> to</c> 00:06:41.270 --> 00:06:41.280 align:start position:0% video, we are using AI. I'm going to 00:06:41.280 --> 00:06:43.230 align:start position:0% video, we are using AI. I'm going to leave<00:06:41.440><c> a</c><00:06:41.480><c> link</c><00:06:41.760><c> below.</c><00:06:42.400><c> Or</c><00:06:42.560><c> if</c><00:06:42.720><c> you</c><00:06:42.800><c> do</c><00:06:42.960><c> have</c><00:06:43.200><c> a</c> 00:06:43.230 --> 00:06:43.240 align:start position:0% leave a link below. Or if you do have a 00:06:43.240 --> 00:06:45.110 align:start position:0% leave a link below. Or if you do have a budget<00:06:43.680><c> to</c><00:06:43.800><c> hire</c><00:06:44.080><c> humans</c><00:06:44.560><c> and</c><00:06:44.720><c> prefer</c><00:06:45.000><c> for</c> 00:06:45.110 --> 00:06:45.120 align:start position:0% budget to hire humans and prefer for 00:06:45.120 --> 00:06:47.030 align:start position:0% budget to hire humans and prefer for that<00:06:45.360><c> route,</c><00:06:45.880><c> you</c><00:06:45.960><c> could</c><00:06:46.120><c> also</c><00:06:46.320><c> try</c><00:06:46.560><c> platforms</c> 00:06:47.030 --> 00:06:47.040 align:start position:0% that route, you could also try platforms 00:06:47.040 --> 00:06:49.150 align:start position:0% that route, you could also try platforms like<00:06:47.240><c> Billo</c><00:06:47.600><c> to</c><00:06:47.760><c> hire</c><00:06:48.080><c> creators.</c><00:06:48.919><c> I'll</c><00:06:49.040><c> leave</c> 00:06:49.150 --> 00:06:49.160 align:start position:0% like Billo to hire creators. I'll leave 00:06:49.160 --> 00:06:51.390 align:start position:0% like Billo to hire creators. I'll leave a<00:06:49.240><c> link</c><00:06:49.480><c> below</c><00:06:49.800><c> as</c><00:06:49.960><c> well.</c><00:06:50.600><c> And</c><00:06:50.720><c> of</c><00:06:50.840><c> course,</c><00:06:51.240><c> if</c> 00:06:51.390 --> 00:06:51.400 align:start position:0% a link below as well. And of course, if 00:06:51.400 --> 00:06:53.030 align:start position:0% a link below as well. And of course, if you're<00:06:51.560><c> feeling</c><00:06:51.840><c> creative</c><00:06:52.360><c> and</c><00:06:52.520><c> comfortable</c> 00:06:53.030 --> 00:06:53.040 align:start position:0% you're feeling creative and comfortable 00:06:53.040 --> 00:06:54.630 align:start position:0% you're feeling creative and comfortable with<00:06:53.200><c> getting</c><00:06:53.440><c> on</c><00:06:53.560><c> camera,</c><00:06:54.160><c> you</c><00:06:54.280><c> could</c><00:06:54.440><c> also</c> 00:06:54.630 --> 00:06:54.640 align:start position:0% with getting on camera, you could also 00:06:54.640 --> 00:06:56.470 align:start position:0% with getting on camera, you could also create<00:06:55.000><c> these</c><00:06:55.200><c> videos</c><00:06:55.520><c> by</c><00:06:55.680><c> yourself.</c><00:06:56.360><c> It</c> 00:06:56.470 --> 00:06:56.480 align:start position:0% create these videos by yourself. It 00:06:56.480 --> 00:06:57.710 align:start position:0% create these videos by yourself. It might<00:06:56.640><c> take</c><00:06:56.840><c> a</c><00:06:56.880><c> little</c><00:06:57.080><c> bit</c><00:06:57.240><c> more</c><00:06:57.400><c> time</c><00:06:57.640><c> and</c> 00:06:57.710 --> 00:06:57.720 align:start position:0% might take a little bit more time and 00:06:57.720 --> 00:06:59.510 align:start position:0% might take a little bit more time and practice,<00:06:58.360><c> but</c><00:06:58.480><c> it's</c><00:06:58.640><c> the</c><00:06:58.720><c> most</c><00:06:59.000><c> profitable</c> 00:06:59.510 --> 00:06:59.520 align:start position:0% practice, but it's the most profitable 00:06:59.520 --> 00:07:00.990 align:start position:0% practice, but it's the most profitable route.<00:07:00.120><c> All</c><00:07:00.200><c> right,</c><00:07:00.480><c> so</c><00:07:00.520><c> now</c><00:07:00.680><c> the</c><00:07:00.800><c> next</c> 00:07:00.990 --> 00:07:01.000 align:start position:0% route. All right, so now the next 00:07:01.000 --> 00:07:02.590 align:start position:0% route. All right, so now the next strategy<00:07:01.400><c> we're</c><00:07:01.520><c> covering</c><00:07:02.000><c> is</c><00:07:02.200><c> also</c> 00:07:02.590 --> 00:07:02.600 align:start position:0% strategy we're covering is also 00:07:02.600 --> 00:07:04.230 align:start position:0% strategy we're covering is also absolutely<00:07:03.160><c> essential</c><00:07:03.840><c> and</c><00:07:03.919><c> it's</c><00:07:04.040><c> going</c><00:07:04.160><c> to</c> 00:07:04.230 --> 00:07:04.240 align:start position:0% absolutely essential and it's going to 00:07:04.240 --> 00:07:05.870 align:start position:0% absolutely essential and it's going to be<00:07:04.360><c> useful</c><00:07:04.760><c> for</c><00:07:04.919><c> different</c><00:07:05.240><c> stages</c><00:07:05.720><c> of</c> 00:07:05.870 --> 00:07:05.880 align:start position:0% be useful for different stages of 00:07:05.880 --> 00:07:07.990 align:start position:0% be useful for different stages of growing<00:07:06.160><c> your</c><00:07:06.280><c> store.</c><00:07:06.840><c> And</c><00:07:06.960><c> the</c><00:07:07.040><c> strategy</c><00:07:07.560><c> is</c> 00:07:07.990 --> 00:07:08.000 align:start position:0% growing your store. And the strategy is 00:07:08.000 --> 00:07:09.990 align:start position:0% growing your store. And the strategy is email<00:07:08.480><c> marketing.</c><00:07:09.280><c> We're</c><00:07:09.400><c> going</c><00:07:09.520><c> to</c><00:07:09.600><c> use</c><00:07:09.800><c> it</c> 00:07:09.990 --> 00:07:10.000 align:start position:0% email marketing. We're going to use it 00:07:10.000 --> 00:07:12.110 align:start position:0% email marketing. We're going to use it to<00:07:10.080><c> drive</c><00:07:10.440><c> returning</c><00:07:10.960><c> traffic</c><00:07:11.400><c> to</c><00:07:11.520><c> the</c><00:07:11.600><c> store.</c> 00:07:12.110 --> 00:07:12.120 align:start position:0% to drive returning traffic to the store. 00:07:12.120 --> 00:07:13.510 align:start position:0% to drive returning traffic to the store. And<00:07:12.240><c> that's</c><00:07:12.480><c> useful</c><00:07:12.880><c> for</c><00:07:13.040><c> two</c><00:07:13.200><c> different</c> 00:07:13.510 --> 00:07:13.520 align:start position:0% And that's useful for two different 00:07:13.520 --> 00:07:15.750 align:start position:0% And that's useful for two different reasons.<00:07:14.200><c> Number</c><00:07:14.480><c> one,</c><00:07:15.000><c> it's</c><00:07:15.160><c> a</c><00:07:15.200><c> way</c><00:07:15.360><c> to</c><00:07:15.520><c> get</c> 00:07:15.750 --> 00:07:15.760 align:start position:0% reasons. Number one, it's a way to get 00:07:15.760 --> 00:07:17.670 align:start position:0% reasons. Number one, it's a way to get repeat<00:07:16.120><c> sales.</c><00:07:16.840><c> Or</c><00:07:16.960><c> in</c><00:07:17.040><c> other</c><00:07:17.240><c> words,</c> 00:07:17.670 --> 00:07:17.680 align:start position:0% repeat sales. Or in other words, 00:07:17.680 --> 00:07:19.830 align:start position:0% repeat sales. Or in other words, returning<00:07:18.160><c> customers.</c><00:07:19.080><c> And</c><00:07:19.160><c> number</c><00:07:19.440><c> two,</c> 00:07:19.830 --> 00:07:19.840 align:start position:0% returning customers. And number two, 00:07:19.840 --> 00:07:21.510 align:start position:0% returning customers. And number two, it's<00:07:20.000><c> a</c><00:07:20.080><c> way</c><00:07:20.280><c> to</c><00:07:20.440><c> encourage</c><00:07:20.919><c> customers</c><00:07:21.400><c> who</c> 00:07:21.510 --> 00:07:21.520 align:start position:0% it's a way to encourage customers who 00:07:21.520 --> 00:07:23.350 align:start position:0% it's a way to encourage customers who have<00:07:21.800><c> visited</c><00:07:22.200><c> the</c><00:07:22.280><c> store,</c><00:07:22.800><c> but</c><00:07:23.000><c> haven't</c> 00:07:23.350 --> 00:07:23.360 align:start position:0% have visited the store, but haven't 00:07:23.360 --> 00:07:25.390 align:start position:0% have visited the store, but haven't bought<00:07:23.720><c> anything</c><00:07:24.200><c> yet.</c><00:07:24.760><c> So,</c><00:07:24.919><c> here's</c><00:07:25.200><c> how</c> 00:07:25.390 --> 00:07:25.400 align:start position:0% bought anything yet. So, here's how 00:07:25.400 --> 00:07:27.550 align:start position:0% bought anything yet. So, here's how we're<00:07:25.520><c> going</c><00:07:25.800><c> to</c><00:07:25.919><c> do</c><00:07:26.040><c> that.</c><00:07:26.720><c> Number</c><00:07:27.000><c> one,</c> 00:07:27.550 --> 00:07:27.560 align:start position:0% we're going to do that. Number one, 00:07:27.560 --> 00:07:29.030 align:start position:0% we're going to do that. Number one, we're<00:07:27.680><c> going</c><00:07:27.800><c> to</c><00:07:27.880><c> need</c><00:07:28.160><c> an</c><00:07:28.320><c> email</c><00:07:28.600><c> marketing</c> 00:07:29.030 --> 00:07:29.040 align:start position:0% we're going to need an email marketing 00:07:29.040 --> 00:07:31.110 align:start position:0% we're going to need an email marketing platform<00:07:29.800><c> where</c><00:07:29.880><c> we</c><00:07:30.000><c> can</c><00:07:30.160><c> create</c><00:07:30.480><c> a</c><00:07:30.560><c> pop-up</c> 00:07:31.110 --> 00:07:31.120 align:start position:0% platform where we can create a pop-up 00:07:31.120 --> 00:07:32.430 align:start position:0% platform where we can create a pop-up that<00:07:31.360><c> shares</c><00:07:31.680><c> a</c><00:07:31.720><c> discount</c><00:07:32.280><c> with</c><00:07:32.400><c> the</c> 00:07:32.430 --> 00:07:32.440 align:start position:0% that shares a discount with the 00:07:32.440 --> 00:07:34.470 align:start position:0% that shares a discount with the customers<00:07:33.200><c> in</c><00:07:33.320><c> exchange</c><00:07:33.800><c> for</c><00:07:33.960><c> their</c><00:07:34.120><c> email</c> 00:07:34.470 --> 00:07:34.480 align:start position:0% customers in exchange for their email 00:07:34.480 --> 00:07:36.750 align:start position:0% customers in exchange for their email address.<00:07:35.280><c> Number</c><00:07:35.520><c> two,</c><00:07:35.960><c> once</c><00:07:36.200><c> we</c><00:07:36.320><c> have</c><00:07:36.560><c> their</c> 00:07:36.750 --> 00:07:36.760 align:start position:0% address. Number two, once we have their 00:07:36.760 --> 00:07:38.470 align:start position:0% address. Number two, once we have their email<00:07:37.000><c> address,</c><00:07:37.600><c> we're</c><00:07:37.760><c> going</c><00:07:38.000><c> to</c><00:07:38.120><c> send</c> 00:07:38.470 --> 00:07:38.480 align:start position:0% email address, we're going to send 00:07:38.480 --> 00:07:40.550 align:start position:0% email address, we're going to send automatic<00:07:39.000><c> emails</c><00:07:39.480><c> that</c><00:07:39.640><c> drive</c><00:07:40.000><c> traffic</c><00:07:40.440><c> to</c> 00:07:40.550 --> 00:07:40.560 align:start position:0% automatic emails that drive traffic to 00:07:40.560 --> 00:07:42.670 align:start position:0% automatic emails that drive traffic to the<00:07:40.640><c> store.</c><00:07:41.240><c> So,</c><00:07:41.400><c> for</c><00:07:41.560><c> the</c><00:07:41.680><c> entire</c><00:07:42.080><c> process,</c> 00:07:42.670 --> 00:07:42.680 align:start position:0% the store. So, for the entire process, 00:07:42.680 --> 00:07:44.230 align:start position:0% the store. So, for the entire process, we're<00:07:42.840><c> going</c><00:07:42.960><c> to</c><00:07:43.040><c> use</c><00:07:43.280><c> a</c><00:07:43.400><c> platform</c><00:07:43.880><c> called</c> 00:07:44.230 --> 00:07:44.240 align:start position:0% we're going to use a platform called 00:07:44.240 --> 00:07:46.110 align:start position:0% we're going to use a platform called Omnisend.<00:07:45.120><c> I'm</c><00:07:45.240><c> going</c><00:07:45.360><c> to</c><00:07:45.440><c> leave</c><00:07:45.600><c> a</c><00:07:45.640><c> link</c><00:07:45.920><c> here</c> 00:07:46.110 --> 00:07:46.120 align:start position:0% Omnisend. I'm going to leave a link here 00:07:46.120 --> 00:07:48.670 align:start position:0% Omnisend. I'm going to leave a link here below.<00:07:46.720><c> This</c><00:07:46.880><c> is</c><00:07:47.000><c> a</c><00:07:47.080><c> very</c><00:07:47.520><c> easy-to-use</c><00:07:48.240><c> email</c> 00:07:48.670 --> 00:07:48.680 align:start position:0% below. This is a very easy-to-use email 00:07:48.680 --> 00:07:50.790 align:start position:0% below. This is a very easy-to-use email and<00:07:48.840><c> SMS</c><00:07:49.280><c> marketing</c><00:07:49.680><c> platform.</c><00:07:50.440><c> They</c><00:07:50.520><c> have</c> 00:07:50.790 --> 00:07:50.800 align:start position:0% and SMS marketing platform. They have 00:07:50.800 --> 00:07:52.710 align:start position:0% and SMS marketing platform. They have lots<00:07:51.160><c> of</c><00:07:51.280><c> templates</c><00:07:51.760><c> we</c><00:07:51.840><c> can</c><00:07:52.000><c> use</c><00:07:52.240><c> to</c><00:07:52.360><c> design</c> 00:07:52.710 --> 00:07:52.720 align:start position:0% lots of templates we can use to design 00:07:52.720 --> 00:07:55.150 align:start position:0% lots of templates we can use to design pop-ups,<00:07:53.440><c> trigger</c><00:07:53.800><c> email</c><00:07:54.080><c> automations,</c><00:07:55.040><c> and</c> 00:07:55.150 --> 00:07:55.160 align:start position:0% pop-ups, trigger email automations, and 00:07:55.160 --> 00:07:56.830 align:start position:0% pop-ups, trigger email automations, and you<00:07:55.240><c> can</c><00:07:55.400><c> set</c><00:07:55.600><c> it</c><00:07:55.720><c> all</c><00:07:55.880><c> up</c><00:07:56.080><c> in</c><00:07:56.200><c> just</c><00:07:56.560><c> a</c><00:07:56.600><c> few</c> 00:07:56.830 --> 00:07:56.840 align:start position:0% you can set it all up in just a few 00:07:56.840 --> 00:07:58.470 align:start position:0% you can set it all up in just a few minutes.<00:07:57.480><c> So,</c><00:07:57.600><c> when</c><00:07:57.760><c> someone</c><00:07:58.040><c> lands</c><00:07:58.320><c> in</c><00:07:58.400><c> your</c> 00:07:58.470 --> 00:07:58.480 align:start position:0% minutes. So, when someone lands in your 00:07:58.480 --> 00:07:59.790 align:start position:0% minutes. So, when someone lands in your store,<00:07:58.960><c> they're</c><00:07:59.080><c> going</c><00:07:59.320><c> to</c><00:07:59.440><c> see</c><00:07:59.560><c> this</c> 00:07:59.790 --> 00:07:59.800 align:start position:0% store, they're going to see this 00:07:59.800 --> 00:08:01.630 align:start position:0% store, they're going to see this automatic<00:08:00.280><c> pop-up</c><00:08:00.760><c> that</c><00:08:00.960><c> offers</c><00:08:01.280><c> them</c><00:08:01.560><c> a</c> 00:08:01.630 --> 00:08:01.640 align:start position:0% automatic pop-up that offers them a 00:08:01.640 --> 00:08:04.310 align:start position:0% automatic pop-up that offers them a discount.<00:08:02.560><c> That's</c><00:08:02.720><c> how</c><00:08:02.880><c> you</c><00:08:03.080><c> collect</c><00:08:03.520><c> emails.</c> 00:08:04.310 --> 00:08:04.320 align:start position:0% discount. That's how you collect emails. 00:08:04.320 --> 00:08:06.350 align:start position:0% discount. That's how you collect emails. Then,<00:08:04.840><c> Omnisend</c><00:08:05.320><c> has</c><00:08:05.600><c> tons</c><00:08:05.960><c> of</c><00:08:06.080><c> different</c> 00:08:06.350 --> 00:08:06.360 align:start position:0% Then, Omnisend has tons of different 00:08:06.360 --> 00:08:08.230 align:start position:0% Then, Omnisend has tons of different workflows<00:08:07.000><c> that</c><00:08:07.200><c> you</c><00:08:07.280><c> can</c><00:08:07.480><c> use</c><00:08:07.760><c> to</c><00:08:07.880><c> drive</c> 00:08:08.230 --> 00:08:08.240 align:start position:0% workflows that you can use to drive 00:08:08.240 --> 00:08:10.350 align:start position:0% workflows that you can use to drive returning<00:08:08.760><c> traffic</c><00:08:09.240><c> to</c><00:08:09.360><c> your</c><00:08:09.480><c> store.</c><00:08:10.040><c> This</c><00:08:10.240><c> is</c> 00:08:10.350 --> 00:08:10.360 align:start position:0% returning traffic to your store. This is 00:08:10.360 --> 00:08:12.430 align:start position:0% returning traffic to your store. This is very<00:08:10.640><c> often</c><00:08:11.040><c> exactly</c><00:08:11.720><c> what's</c><00:08:11.960><c> needed</c><00:08:12.320><c> to</c> 00:08:12.430 --> 00:08:12.440 align:start position:0% very often exactly what's needed to 00:08:12.440 --> 00:08:14.350 align:start position:0% very often exactly what's needed to trigger<00:08:12.760><c> more</c><00:08:12.919><c> sales.</c><00:08:13.760><c> So,</c><00:08:13.919><c> to</c><00:08:14.040><c> give</c><00:08:14.200><c> you</c><00:08:14.280><c> an</c> 00:08:14.350 --> 00:08:14.360 align:start position:0% trigger more sales. So, to give you an 00:08:14.360 --> 00:08:16.150 align:start position:0% trigger more sales. So, to give you an example,<00:08:15.080><c> you</c><00:08:15.200><c> could</c><00:08:15.360><c> have</c><00:08:15.520><c> a</c><00:08:15.600><c> workflow</c> 00:08:16.150 --> 00:08:16.160 align:start position:0% example, you could have a workflow 00:08:16.160 --> 00:08:18.190 align:start position:0% example, you could have a workflow optimized<00:08:16.800><c> for</c><00:08:16.960><c> recovering</c><00:08:17.640><c> abandoned</c> 00:08:18.190 --> 00:08:18.200 align:start position:0% optimized for recovering abandoned 00:08:18.200 --> 00:08:20.590 align:start position:0% optimized for recovering abandoned checkouts.<00:08:19.080><c> So,</c><00:08:19.280><c> every</c><00:08:19.520><c> time</c><00:08:19.800><c> someone</c><00:08:20.360><c> adds</c> 00:08:20.590 --> 00:08:20.600 align:start position:0% checkouts. So, every time someone adds 00:08:20.600 --> 00:08:22.150 align:start position:0% checkouts. So, every time someone adds an<00:08:20.720><c> item</c><00:08:20.960><c> to</c><00:08:21.080><c> the</c><00:08:21.160><c> cart,</c><00:08:21.600><c> but</c><00:08:21.840><c> doesn't</c> 00:08:22.150 --> 00:08:22.160 align:start position:0% an item to the cart, but doesn't 00:08:22.160 --> 00:08:24.070 align:start position:0% an item to the cart, but doesn't complete<00:08:22.520><c> their</c><00:08:22.720><c> purchase,</c><00:08:23.400><c> you</c><00:08:23.520><c> can</c><00:08:23.680><c> create</c> 00:08:24.070 --> 00:08:24.080 align:start position:0% complete their purchase, you can create 00:08:24.080 --> 00:08:26.070 align:start position:0% complete their purchase, you can create an<00:08:24.280><c> automatic</c><00:08:24.880><c> email</c><00:08:25.160><c> sequence</c><00:08:25.640><c> inside</c> 00:08:26.070 --> 00:08:26.080 align:start position:0% an automatic email sequence inside 00:08:26.080 --> 00:08:28.430 align:start position:0% an automatic email sequence inside Omnisend<00:08:26.760><c> to</c><00:08:26.880><c> try</c><00:08:27.080><c> and</c><00:08:27.200><c> recover</c><00:08:27.600><c> that</c><00:08:27.840><c> sale.</c> 00:08:28.430 --> 00:08:28.440 align:start position:0% Omnisend to try and recover that sale. 00:08:28.440 --> 00:08:30.310 align:start position:0% Omnisend to try and recover that sale. There<00:08:28.560><c> are</c><00:08:28.720><c> lots</c><00:08:29.160><c> of</c><00:08:29.320><c> other</c><00:08:29.560><c> automations</c><00:08:30.200><c> as</c> 00:08:30.310 --> 00:08:30.320 align:start position:0% There are lots of other automations as 00:08:30.320 --> 00:08:32.310 align:start position:0% There are lots of other automations as well.<00:08:30.800><c> You</c><00:08:30.919><c> can</c><00:08:31.080><c> even</c><00:08:31.280><c> use</c><00:08:31.480><c> it</c><00:08:31.600><c> to</c><00:08:31.680><c> add</c><00:08:31.960><c> reviews</c> 00:08:32.310 --> 00:08:32.320 align:start position:0% well. You can even use it to add reviews 00:08:32.320 --> 00:08:34.270 align:start position:0% well. You can even use it to add reviews to<00:08:32.440><c> your</c><00:08:32.560><c> store,</c><00:08:33.159><c> and</c><00:08:33.280><c> I</c><00:08:33.320><c> do</c><00:08:33.520><c> have</c><00:08:33.800><c> a</c><00:08:33.880><c> couple</c><00:08:34.240><c> of</c> 00:08:34.270 --> 00:08:34.280 align:start position:0% to your store, and I do have a couple of 00:08:34.280 --> 00:08:35.790 align:start position:0% to your store, and I do have a couple of step-by-step<00:08:34.800><c> tutorials</c><00:08:35.400><c> that</c><00:08:35.560><c> you</c><00:08:35.640><c> can</c> 00:08:35.790 --> 00:08:35.800 align:start position:0% step-by-step tutorials that you can 00:08:35.800 --> 00:08:37.589 align:start position:0% step-by-step tutorials that you can follow<00:08:36.159><c> to</c><00:08:36.320><c> set</c><00:08:36.479><c> it</c><00:08:36.599><c> up.</c><00:08:37.039><c> I'm</c><00:08:37.159><c> going</c><00:08:37.280><c> to</c><00:08:37.360><c> leave</c> 00:08:37.589 --> 00:08:37.599 align:start position:0% follow to set it up. I'm going to leave 00:08:37.599 --> 00:08:39.469 align:start position:0% follow to set it up. I'm going to leave everything<00:08:38.039><c> linked</c><00:08:38.320><c> below</c><00:08:38.599><c> for</c><00:08:38.919><c> you.</c><00:08:39.280><c> So,</c> 00:08:39.469 --> 00:08:39.479 align:start position:0% everything linked below for you. So, 00:08:39.479 --> 00:08:41.070 align:start position:0% everything linked below for you. So, email<00:08:39.719><c> marketing</c><00:08:40.200><c> is</c><00:08:40.360><c> one</c><00:08:40.520><c> of</c><00:08:40.680><c> the</c><00:08:40.840><c> best</c> 00:08:41.070 --> 00:08:41.080 align:start position:0% email marketing is one of the best 00:08:41.080 --> 00:08:42.550 align:start position:0% email marketing is one of the best strategies<00:08:41.599><c> for</c><00:08:41.719><c> driving</c><00:08:42.120><c> returning</c> 00:08:42.550 --> 00:08:42.560 align:start position:0% strategies for driving returning 00:08:42.560 --> 00:08:44.230 align:start position:0% strategies for driving returning traffic,<00:08:43.200><c> and</c><00:08:43.320><c> it</c><00:08:43.400><c> doesn't</c><00:08:43.680><c> cost</c><00:08:44.000><c> like</c> 00:08:44.230 --> 00:08:44.240 align:start position:0% traffic, and it doesn't cost like 00:08:44.240 --> 00:08:45.750 align:start position:0% traffic, and it doesn't cost like running<00:08:44.560><c> ads</c><00:08:44.920><c> to</c><00:08:45.000><c> get</c><00:08:45.160><c> in</c><00:08:45.280><c> front</c><00:08:45.560><c> of</c><00:08:45.640><c> your</c> 00:08:45.750 --> 00:08:45.760 align:start position:0% running ads to get in front of your 00:08:45.760 --> 00:08:47.350 align:start position:0% running ads to get in front of your customers.<00:08:46.560><c> So,</c><00:08:46.720><c> it's</c><00:08:46.880><c> a</c><00:08:46.920><c> lot</c><00:08:47.240><c> more</c> 00:08:47.350 --> 00:08:47.360 align:start position:0% customers. So, it's a lot more 00:08:47.360 --> 00:08:49.470 align:start position:0% customers. So, it's a lot more profitable.<00:08:48.200><c> It's</c><00:08:48.360><c> also</c><00:08:48.640><c> way</c><00:08:48.760><c> more</c><00:08:48.920><c> personal</c> 00:08:49.470 --> 00:08:49.480 align:start position:0% profitable. It's also way more personal 00:08:49.480 --> 00:08:51.230 align:start position:0% profitable. It's also way more personal because<00:08:49.800><c> you</c><00:08:49.960><c> are</c><00:08:50.120><c> showing</c><00:08:50.480><c> up</c><00:08:50.640><c> inside</c><00:08:51.080><c> their</c> 00:08:51.230 --> 00:08:51.240 align:start position:0% because you are showing up inside their 00:08:51.240 --> 00:08:53.670 align:start position:0% because you are showing up inside their inbox,<00:08:51.839><c> so</c><00:08:51.960><c> it's</c><00:08:52.120><c> also</c><00:08:52.400><c> more</c><00:08:52.600><c> direct.</c><00:08:53.360><c> Now,</c><00:08:53.520><c> as</c> 00:08:53.670 --> 00:08:53.680 align:start position:0% inbox, so it's also more direct. Now, as 00:08:53.680 --> 00:08:55.270 align:start position:0% inbox, so it's also more direct. Now, as I<00:08:53.760><c> mentioned,</c><00:08:54.320><c> this</c><00:08:54.560><c> is</c><00:08:54.680><c> something</c><00:08:55.000><c> that</c><00:08:55.200><c> I</c> 00:08:55.270 --> 00:08:55.280 align:start position:0% I mentioned, this is something that I 00:08:55.280 --> 00:08:57.150 align:start position:0% I mentioned, this is something that I recommend<00:08:55.760><c> you</c><00:08:55.880><c> set</c><00:08:56.080><c> up</c><00:08:56.200><c> either</c><00:08:56.440><c> way,</c><00:08:56.920><c> whether</c> 00:08:57.150 --> 00:08:57.160 align:start position:0% recommend you set up either way, whether 00:08:57.160 --> 00:08:58.750 align:start position:0% recommend you set up either way, whether you<00:08:57.280><c> are</c><00:08:57.360><c> working</c><00:08:57.680><c> with</c><00:08:57.839><c> other</c><00:08:58.040><c> strategies</c><00:08:58.640><c> or</c> 00:08:58.750 --> 00:08:58.760 align:start position:0% you are working with other strategies or 00:08:58.760 --> 00:09:00.750 align:start position:0% you are working with other strategies or not.<00:08:59.400><c> Email</c><00:08:59.640><c> marketing</c><00:09:00.040><c> is</c><00:09:00.280><c> also</c><00:09:00.640><c> an</c> 00:09:00.750 --> 00:09:00.760 align:start position:0% not. Email marketing is also an 00:09:00.760 --> 00:09:02.270 align:start position:0% not. Email marketing is also an essential<00:09:01.200><c> part</c><00:09:01.560><c> of</c><00:09:01.680><c> your</c><00:09:01.800><c> long-term</c> 00:09:02.270 --> 00:09:02.280 align:start position:0% essential part of your long-term 00:09:02.280 --> 00:09:03.870 align:start position:0% essential part of your long-term success.<00:09:02.920><c> So,</c><00:09:03.080><c> whenever</c><00:09:03.400><c> you're</c><00:09:03.520><c> ready</c><00:09:03.760><c> to</c> 00:09:03.870 --> 00:09:03.880 align:start position:0% success. So, whenever you're ready to 00:09:03.880 --> 00:09:05.430 align:start position:0% success. So, whenever you're ready to set<00:09:04.040><c> it</c><00:09:04.160><c> up,</c><00:09:04.480><c> I'm</c><00:09:04.600><c> going</c><00:09:04.720><c> to</c><00:09:04.800><c> leave</c><00:09:05.040><c> all</c><00:09:05.200><c> of</c><00:09:05.280><c> the</c> 00:09:05.430 --> 00:09:05.440 align:start position:0% set it up, I'm going to leave all of the 00:09:05.440 --> 00:09:07.870 align:start position:0% set it up, I'm going to leave all of the Omnisend<00:09:05.960><c> tutorials</c><00:09:06.640><c> links</c><00:09:06.920><c> for</c><00:09:07.040><c> you</c><00:09:07.200><c> below.</c> 00:09:07.870 --> 00:09:07.880 align:start position:0% Omnisend tutorials links for you below. 00:09:07.880 --> 00:09:09.390 align:start position:0% Omnisend tutorials links for you below. All<00:09:07.960><c> right.</c><00:09:08.200><c> So,</c><00:09:08.280><c> now</c><00:09:08.400><c> the</c><00:09:08.520><c> next</c><00:09:08.720><c> strategy</c><00:09:09.200><c> is</c> 00:09:09.390 --> 00:09:09.400 align:start position:0% All right. So, now the next strategy is 00:09:09.400 --> 00:09:11.470 align:start position:0% All right. So, now the next strategy is for<00:09:09.560><c> those</c><00:09:09.800><c> of</c><00:09:09.960><c> you</c><00:09:10.240><c> have</c><00:09:10.600><c> a</c><00:09:10.720><c> budget</c><00:09:11.120><c> to</c><00:09:11.240><c> work</c> 00:09:11.470 --> 00:09:11.480 align:start position:0% for those of you have a budget to work 00:09:11.480 --> 00:09:13.550 align:start position:0% for those of you have a budget to work with<00:09:11.839><c> and</c><00:09:11.960><c> are</c><00:09:12.040><c> looking</c><00:09:12.320><c> for</c><00:09:12.480><c> a</c><00:09:12.600><c> fast</c><00:09:13.000><c> route.</c> 00:09:13.550 --> 00:09:13.560 align:start position:0% with and are looking for a fast route. 00:09:13.560 --> 00:09:15.790 align:start position:0% with and are looking for a fast route. And<00:09:13.680><c> that</c><00:09:13.839><c> is</c><00:09:14.360><c> running</c><00:09:14.720><c> ads.</c><00:09:15.320><c> You</c><00:09:15.440><c> could</c><00:09:15.600><c> run</c> 00:09:15.790 --> 00:09:15.800 align:start position:0% And that is running ads. You could run 00:09:15.800 --> 00:09:18.190 align:start position:0% And that is running ads. You could run ads<00:09:16.120><c> on</c><00:09:16.280><c> Google,</c><00:09:16.720><c> like</c><00:09:17.040><c> Google</c><00:09:17.360><c> search</c><00:09:17.720><c> ads</c><00:09:18.080><c> or</c> 00:09:18.190 --> 00:09:18.200 align:start position:0% ads on Google, like Google search ads or 00:09:18.200 --> 00:09:20.070 align:start position:0% ads on Google, like Google search ads or Google<00:09:18.480><c> shopping</c><00:09:18.920><c> ads,</c><00:09:19.560><c> Facebook</c><00:09:19.960><c> and</c> 00:09:20.070 --> 00:09:20.080 align:start position:0% Google shopping ads, Facebook and 00:09:20.080 --> 00:09:23.110 align:start position:0% Google shopping ads, Facebook and Instagram<00:09:20.560><c> ads,</c><00:09:21.080><c> TikTok</c><00:09:21.480><c> ads,</c><00:09:22.040><c> Snapchat</c><00:09:22.600><c> ads,</c> 00:09:23.110 --> 00:09:23.120 align:start position:0% Instagram ads, TikTok ads, Snapchat ads, 00:09:23.120 --> 00:09:25.750 align:start position:0% Instagram ads, TikTok ads, Snapchat ads, etc.<00:09:23.960><c> TikTok</c><00:09:24.360><c> ads</c><00:09:24.680><c> are</c><00:09:24.960><c> easier</c><00:09:25.320><c> to</c><00:09:25.440><c> set</c><00:09:25.640><c> up</c> 00:09:25.750 --> 00:09:25.760 align:start position:0% etc. TikTok ads are easier to set up 00:09:25.760 --> 00:09:27.829 align:start position:0% etc. TikTok ads are easier to set up than<00:09:25.920><c> Meta</c><00:09:26.200><c> ads,</c><00:09:26.720><c> and</c><00:09:26.839><c> TikTok</c><00:09:27.280><c> usually</c><00:09:27.600><c> has</c> 00:09:27.829 --> 00:09:27.839 align:start position:0% than Meta ads, and TikTok usually has 00:09:27.839 --> 00:09:29.710 align:start position:0% than Meta ads, and TikTok usually has different<00:09:28.160><c> bonuses</c><00:09:28.680><c> or</c><00:09:28.839><c> rewards</c><00:09:29.480><c> that</c><00:09:29.640><c> you</c> 00:09:29.710 --> 00:09:29.720 align:start position:0% different bonuses or rewards that you 00:09:29.720 --> 00:09:31.510 align:start position:0% different bonuses or rewards that you can<00:09:29.920><c> win</c><00:09:30.160><c> when</c><00:09:30.280><c> you're</c><00:09:30.400><c> getting</c><00:09:30.640><c> started.</c><00:09:31.360><c> So,</c> 00:09:31.510 --> 00:09:31.520 align:start position:0% can win when you're getting started. So, 00:09:31.520 --> 00:09:32.870 align:start position:0% can win when you're getting started. So, I'm<00:09:31.640><c> going</c><00:09:31.760><c> to</c><00:09:31.839><c> leave</c><00:09:32.040><c> their</c><00:09:32.200><c> best</c><00:09:32.520><c> current</c> 00:09:32.870 --> 00:09:32.880 align:start position:0% I'm going to leave their best current 00:09:32.880 --> 00:09:35.110 align:start position:0% I'm going to leave their best current rewards<00:09:33.440><c> links</c><00:09:33.720><c> for</c><00:09:33.839><c> you</c><00:09:34.040><c> below.</c><00:09:34.720><c> Just</c><00:09:34.960><c> keep</c> 00:09:35.110 --> 00:09:35.120 align:start position:0% rewards links for you below. Just keep 00:09:35.120 --> 00:09:36.910 align:start position:0% rewards links for you below. Just keep in<00:09:35.200><c> mind</c><00:09:35.520><c> that</c><00:09:35.680><c> for</c><00:09:35.800><c> your</c><00:09:36.000><c> ads</c><00:09:36.280><c> to</c><00:09:36.400><c> work,</c><00:09:36.839><c> you</c> 00:09:36.910 --> 00:09:36.920 align:start position:0% in mind that for your ads to work, you 00:09:36.920 --> 00:09:39.150 align:start position:0% in mind that for your ads to work, you need<00:09:37.200><c> to</c><00:09:37.320><c> have</c><00:09:37.560><c> a</c><00:09:37.600><c> really</c><00:09:37.920><c> good</c><00:09:38.200><c> ad</c><00:09:38.440><c> content.</c> 00:09:39.150 --> 00:09:39.160 align:start position:0% need to have a really good ad content. 00:09:39.160 --> 00:09:41.310 align:start position:0% need to have a really good ad content. This<00:09:39.320><c> is</c><00:09:39.440><c> known</c><00:09:39.720><c> as</c><00:09:39.920><c> your</c><00:09:40.120><c> ads</c><00:09:40.360><c> creatives.</c><00:09:41.200><c> It</c> 00:09:41.310 --> 00:09:41.320 align:start position:0% This is known as your ads creatives. It 00:09:41.320 --> 00:09:43.150 align:start position:0% This is known as your ads creatives. It can<00:09:41.480><c> also</c><00:09:41.720><c> take</c><00:09:41.960><c> a</c><00:09:42.000><c> bit</c><00:09:42.160><c> of</c><00:09:42.280><c> testing</c><00:09:42.720><c> until</c><00:09:43.040><c> you</c> 00:09:43.150 --> 00:09:43.160 align:start position:0% can also take a bit of testing until you 00:09:43.160 --> 00:09:44.910 align:start position:0% can also take a bit of testing until you find<00:09:43.440><c> something</c><00:09:43.760><c> that</c><00:09:43.960><c> works.</c><00:09:44.480><c> So,</c><00:09:44.600><c> you</c><00:09:44.720><c> have</c> 00:09:44.910 --> 00:09:44.920 align:start position:0% find something that works. So, you have 00:09:44.920 --> 00:09:47.150 align:start position:0% find something that works. So, you have to<00:09:45.040><c> be</c><00:09:45.160><c> willing</c><00:09:45.440><c> to</c><00:09:45.560><c> spend</c><00:09:45.920><c> money</c><00:09:46.200><c> on</c><00:09:46.360><c> testing.</c> 00:09:47.150 --> 00:09:47.160 align:start position:0% to be willing to spend money on testing. 00:09:47.160 --> 00:09:48.910 align:start position:0% to be willing to spend money on testing. Once<00:09:47.360><c> you</c><00:09:47.440><c> figure</c><00:09:47.760><c> out</c><00:09:47.880><c> a</c><00:09:47.920><c> formula,</c><00:09:48.640><c> it</c><00:09:48.760><c> can</c> 00:09:48.910 --> 00:09:48.920 align:start position:0% Once you figure out a formula, it can 00:09:48.920 --> 00:09:50.710 align:start position:0% Once you figure out a formula, it can work<00:09:49.120><c> as</c><00:09:49.240><c> a</c><00:09:49.320><c> money-making</c><00:09:49.920><c> machine</c><00:09:50.360><c> in</c><00:09:50.520><c> which</c> 00:09:50.710 --> 00:09:50.720 align:start position:0% work as a money-making machine in which 00:09:50.720 --> 00:09:53.990 align:start position:0% work as a money-making machine in which you<00:09:50.840><c> put</c><00:09:51.040><c> $100</c><00:09:51.880><c> and</c><00:09:52.320><c> $1,000</c><00:09:53.080><c> comes</c><00:09:53.360><c> out.</c><00:09:53.880><c> So,</c> 00:09:53.990 --> 00:09:54.000 align:start position:0% you put $100 and $1,000 comes out. So, 00:09:54.000 --> 00:09:55.430 align:start position:0% you put $100 and $1,000 comes out. So, at<00:09:54.120><c> first,</c><00:09:54.600><c> you</c><00:09:54.720><c> want</c><00:09:54.840><c> to</c><00:09:54.880><c> try</c><00:09:55.120><c> different</c> 00:09:55.430 --> 00:09:55.440 align:start position:0% at first, you want to try different 00:09:55.440 --> 00:09:57.510 align:start position:0% at first, you want to try different marketing<00:09:55.840><c> angles,</c><00:09:56.520><c> different</c><00:09:56.840><c> videos,</c> 00:09:57.510 --> 00:09:57.520 align:start position:0% marketing angles, different videos, 00:09:57.520 --> 00:09:59.190 align:start position:0% marketing angles, different videos, different<00:09:57.840><c> offers</c><00:09:58.600><c> until</c><00:09:58.880><c> you</c><00:09:58.960><c> find</c> 00:09:59.190 --> 00:09:59.200 align:start position:0% different offers until you find 00:09:59.200 --> 00:10:00.870 align:start position:0% different offers until you find something<00:09:59.560><c> that</c><00:09:59.680><c> drives</c><00:10:00.120><c> a</c><00:10:00.200><c> good</c><00:10:00.400><c> amount</c><00:10:00.720><c> of</c> 00:10:00.870 --> 00:10:00.880 align:start position:0% something that drives a good amount of 00:10:00.880 --> 00:10:02.910 align:start position:0% something that drives a good amount of sales.<00:10:01.560><c> Then</c><00:10:01.720><c> from</c><00:10:01.880><c> there,</c><00:10:02.200><c> you</c><00:10:02.320><c> scale</c><00:10:02.760><c> and</c> 00:10:02.910 --> 00:10:02.920 align:start position:0% sales. Then from there, you scale and 00:10:02.920 --> 00:10:05.030 align:start position:0% sales. Then from there, you scale and optimize.<00:10:03.760><c> So,</c><00:10:03.920><c> if</c><00:10:04.040><c> you</c><00:10:04.120><c> want</c><00:10:04.280><c> to</c><00:10:04.400><c> run</c><00:10:04.600><c> ads,</c> 00:10:05.030 --> 00:10:05.040 align:start position:0% optimize. So, if you want to run ads, 00:10:05.040 --> 00:10:06.750 align:start position:0% optimize. So, if you want to run ads, I'm<00:10:05.080><c> going</c><00:10:05.200><c> to</c><00:10:05.280><c> leave</c><00:10:05.480><c> a</c><00:10:05.560><c> step-by-step</c><00:10:06.360><c> TikTok</c> 00:10:06.750 --> 00:10:06.760 align:start position:0% I'm going to leave a step-by-step TikTok 00:10:06.760 --> 00:10:08.950 align:start position:0% I'm going to leave a step-by-step TikTok ads<00:10:06.960><c> tutorial</c><00:10:07.560><c> links</c><00:10:07.880><c> for</c><00:10:08.000><c> you</c><00:10:08.160><c> below.</c><00:10:08.800><c> Now,</c> 00:10:08.950 --> 00:10:08.960 align:start position:0% ads tutorial links for you below. Now, 00:10:08.960 --> 00:10:10.870 align:start position:0% ads tutorial links for you below. Now, the<00:10:09.080><c> final</c><00:10:09.360><c> strategy</c><00:10:09.960><c> is</c><00:10:10.120><c> a</c><00:10:10.240><c> free</c><00:10:10.560><c> way</c><00:10:10.760><c> to</c> 00:10:10.870 --> 00:10:10.880 align:start position:0% the final strategy is a free way to 00:10:10.880 --> 00:10:12.550 align:start position:0% the final strategy is a free way to drive<00:10:11.160><c> traffic,</c><00:10:11.680><c> but</c><00:10:11.840><c> it</c><00:10:11.920><c> does</c><00:10:12.120><c> take</c><00:10:12.360><c> more</c> 00:10:12.550 --> 00:10:12.560 align:start position:0% drive traffic, but it does take more 00:10:12.560 --> 00:10:15.230 align:start position:0% drive traffic, but it does take more time<00:10:12.840><c> to</c><00:10:13.000><c> work.</c><00:10:13.480><c> And</c><00:10:13.600><c> that</c><00:10:13.800><c> is</c><00:10:14.200><c> SEO,</c><00:10:15.040><c> which</c> 00:10:15.230 --> 00:10:15.240 align:start position:0% time to work. And that is SEO, which 00:10:15.240 --> 00:10:17.550 align:start position:0% time to work. And that is SEO, which stands<00:10:15.560><c> for</c><00:10:15.720><c> search</c><00:10:16.120><c> engine</c><00:10:16.480><c> optimization.</c> 00:10:17.550 --> 00:10:17.560 align:start position:0% stands for search engine optimization. 00:10:17.560 --> 00:10:19.270 align:start position:0% stands for search engine optimization. Now,<00:10:17.720><c> it</c><00:10:17.920><c> usually</c><00:10:18.240><c> takes</c><00:10:18.600><c> a</c><00:10:18.680><c> few</c><00:10:18.880><c> months</c><00:10:19.160><c> to</c> 00:10:19.270 --> 00:10:19.280 align:start position:0% Now, it usually takes a few months to 00:10:19.280 --> 00:10:21.310 align:start position:0% Now, it usually takes a few months to start<00:10:19.600><c> seeing</c><00:10:19.880><c> results</c><00:10:20.320><c> with</c><00:10:20.440><c> this,</c><00:10:20.920><c> but</c><00:10:21.080><c> once</c> 00:10:21.310 --> 00:10:21.320 align:start position:0% start seeing results with this, but once 00:10:21.320 --> 00:10:23.230 align:start position:0% start seeing results with this, but once you<00:10:21.400><c> have</c><00:10:21.640><c> it,</c><00:10:22.000><c> it</c><00:10:22.080><c> can</c><00:10:22.200><c> drive</c><00:10:22.560><c> a</c><00:10:22.680><c> serious</c> 00:10:23.230 --> 00:10:23.240 align:start position:0% you have it, it can drive a serious 00:10:23.240 --> 00:10:25.870 align:start position:0% you have it, it can drive a serious amount<00:10:23.480><c> of</c><00:10:23.600><c> sales</c><00:10:24.080><c> with</c><00:10:24.320><c> zero</c><00:10:24.840><c> ad</c><00:10:25.080><c> spend.</c><00:10:25.760><c> So,</c> 00:10:25.870 --> 00:10:25.880 align:start position:0% amount of sales with zero ad spend. So, 00:10:25.880 --> 00:10:27.670 align:start position:0% amount of sales with zero ad spend. So, this<00:10:26.080><c> is</c><00:10:26.200><c> a</c><00:10:26.280><c> very</c><00:10:26.640><c> profitable</c><00:10:27.240><c> long-term</c> 00:10:27.670 --> 00:10:27.680 align:start position:0% this is a very profitable long-term 00:10:27.680 --> 00:10:29.790 align:start position:0% this is a very profitable long-term strategy.<00:10:28.440><c> All</c><00:10:28.520><c> right,</c><00:10:28.760><c> so</c><00:10:28.960><c> how</c><00:10:29.160><c> does</c><00:10:29.360><c> SEO</c> 00:10:29.790 --> 00:10:29.800 align:start position:0% strategy. All right, so how does SEO 00:10:29.800 --> 00:10:32.030 align:start position:0% strategy. All right, so how does SEO work?<00:10:30.360><c> This</c><00:10:30.520><c> is</c><00:10:30.640><c> all</c><00:10:30.800><c> about</c><00:10:31.240><c> adding</c><00:10:31.560><c> the</c><00:10:31.680><c> right</c> 00:10:32.030 --> 00:10:32.040 align:start position:0% work? This is all about adding the right 00:10:32.040 --> 00:10:33.830 align:start position:0% work? This is all about adding the right keywords<00:10:32.520><c> to</c><00:10:32.600><c> your</c><00:10:32.760><c> product</c><00:10:33.200><c> titles,</c> 00:10:33.830 --> 00:10:33.840 align:start position:0% keywords to your product titles, 00:10:33.840 --> 00:10:37.030 align:start position:0% keywords to your product titles, descriptions,<00:10:34.680><c> alt</c><00:10:35.040><c> text,</c><00:10:35.720><c> meta</c><00:10:36.000><c> texts,</c><00:10:36.800><c> your</c> 00:10:37.030 --> 00:10:37.040 align:start position:0% descriptions, alt text, meta texts, your 00:10:37.040 --> 00:10:40.030 align:start position:0% descriptions, alt text, meta texts, your file<00:10:37.400><c> names,</c><00:10:38.080><c> and</c><00:10:38.280><c> your</c><00:10:38.480><c> URLs</c><00:10:39.400><c> so</c><00:10:39.520><c> that</c><00:10:39.720><c> Google</c> 00:10:40.030 --> 00:10:40.040 align:start position:0% file names, and your URLs so that Google 00:10:40.040 --> 00:10:41.910 align:start position:0% file names, and your URLs so that Google shows<00:10:40.400><c> your</c><00:10:40.520><c> store</c><00:10:40.880><c> when</c><00:10:41.040><c> those</c><00:10:41.280><c> keywords</c><00:10:41.760><c> are</c> 00:10:41.910 --> 00:10:41.920 align:start position:0% shows your store when those keywords are 00:10:41.920 --> 00:10:43.870 align:start position:0% shows your store when those keywords are searched<00:10:42.360><c> for.</c><00:10:42.839><c> So,</c><00:10:43.040><c> for</c><00:10:43.160><c> example,</c><00:10:43.640><c> if</c><00:10:43.800><c> you</c> 00:10:43.870 --> 00:10:43.880 align:start position:0% searched for. So, for example, if you 00:10:43.880 --> 00:10:46.070 align:start position:0% searched for. So, for example, if you were<00:10:44.000><c> selling</c><00:10:44.360><c> a</c><00:10:44.480><c> hair</c><00:10:44.680><c> dryer,</c><00:10:45.280><c> SEO</c><00:10:45.760><c> is</c><00:10:45.880><c> what</c> 00:10:46.070 --> 00:10:46.080 align:start position:0% were selling a hair dryer, SEO is what 00:10:46.080 --> 00:10:47.829 align:start position:0% were selling a hair dryer, SEO is what helps<00:10:46.360><c> your</c><00:10:46.520><c> store</c><00:10:46.800><c> show</c><00:10:47.080><c> up</c><00:10:47.360><c> as</c><00:10:47.520><c> one</c><00:10:47.640><c> of</c><00:10:47.760><c> the</c> 00:10:47.829 --> 00:10:47.839 align:start position:0% helps your store show up as one of the 00:10:47.839 --> 00:10:49.750 align:start position:0% helps your store show up as one of the first<00:10:48.200><c> results</c><00:10:48.800><c> when</c><00:10:48.960><c> hair</c><00:10:49.160><c> dryer</c><00:10:49.560><c> is</c> 00:10:49.750 --> 00:10:49.760 align:start position:0% first results when hair dryer is 00:10:49.760 --> 00:10:51.390 align:start position:0% first results when hair dryer is searched<00:10:50.160><c> for.</c><00:10:50.680><c> And</c><00:10:50.800><c> depending</c><00:10:51.200><c> on</c><00:10:51.280><c> what</c> 00:10:51.390 --> 00:10:51.400 align:start position:0% searched for. And depending on what 00:10:51.400 --> 00:10:52.990 align:start position:0% searched for. And depending on what you're<00:10:51.520><c> selling,</c><00:10:52.000><c> you</c><00:10:52.120><c> could</c><00:10:52.280><c> also</c><00:10:52.520><c> create</c><00:10:52.920><c> a</c> 00:10:52.990 --> 00:10:53.000 align:start position:0% you're selling, you could also create a 00:10:53.000 --> 00:10:54.990 align:start position:0% you're selling, you could also create a blog<00:10:53.400><c> in</c><00:10:53.480><c> your</c><00:10:53.600><c> Shopify</c><00:10:54.040><c> store,</c><00:10:54.520><c> which</c><00:10:54.760><c> can</c> 00:10:54.990 --> 00:10:55.000 align:start position:0% blog in your Shopify store, which can 00:10:55.000 --> 00:10:57.230 align:start position:0% blog in your Shopify store, which can help<00:10:55.280><c> with</c><00:10:55.400><c> your</c><00:10:55.560><c> SEO</c><00:10:55.920><c> ranking</c><00:10:56.360><c> as</c><00:10:56.520><c> well.</c><00:10:57.080><c> And</c> 00:10:57.230 --> 00:10:57.240 align:start position:0% help with your SEO ranking as well. And 00:10:57.240 --> 00:10:59.510 align:start position:0% help with your SEO ranking as well. And I<00:10:57.320><c> definitely</c><00:10:57.880><c> recommend</c><00:10:58.480><c> working</c><00:10:58.839><c> on</c><00:10:59.000><c> SEO</c> 00:10:59.510 --> 00:10:59.520 align:start position:0% I definitely recommend working on SEO 00:10:59.520 --> 00:11:00.990 align:start position:0% I definitely recommend working on SEO either<00:10:59.800><c> way,</c><00:11:00.160><c> whether</c><00:11:00.440><c> it's</c><00:11:00.600><c> your</c><00:11:00.760><c> main</c> 00:11:00.990 --> 00:11:01.000 align:start position:0% either way, whether it's your main 00:11:01.000 --> 00:11:03.350 align:start position:0% either way, whether it's your main traffic<00:11:01.360><c> strategy</c><00:11:01.960><c> or</c><00:11:02.160><c> a</c><00:11:02.200><c> complementary</c><00:11:02.960><c> one</c> 00:11:03.350 --> 00:11:03.360 align:start position:0% traffic strategy or a complementary one 00:11:03.360 --> 00:11:05.270 align:start position:0% traffic strategy or a complementary one because<00:11:03.640><c> it's</c><00:11:03.839><c> free</c><00:11:04.280><c> and</c><00:11:04.400><c> it</c><00:11:04.480><c> can</c><00:11:04.600><c> play</c><00:11:04.920><c> a</c><00:11:05.000><c> big</c> 00:11:05.270 --> 00:11:05.280 align:start position:0% because it's free and it can play a big 00:11:05.280 --> 00:11:07.310 align:start position:0% because it's free and it can play a big role<00:11:05.520><c> in</c><00:11:05.640><c> your</c><00:11:05.800><c> long-term</c><00:11:06.320><c> success.</c><00:11:07.040><c> So,</c><00:11:07.200><c> I'm</c> 00:11:07.310 --> 00:11:07.320 align:start position:0% role in your long-term success. So, I'm 00:11:07.320 --> 00:11:08.750 align:start position:0% role in your long-term success. So, I'm going<00:11:07.440><c> to</c><00:11:07.520><c> leave</c><00:11:07.720><c> some</c><00:11:07.880><c> extra</c><00:11:08.200><c> help</c><00:11:08.440><c> on</c><00:11:08.560><c> this</c> 00:11:08.750 --> 00:11:08.760 align:start position:0% going to leave some extra help on this 00:11:08.760 --> 00:11:10.350 align:start position:0% going to leave some extra help on this down<00:11:08.960><c> below.</c><00:11:09.520><c> All</c><00:11:09.600><c> right,</c><00:11:09.839><c> so</c><00:11:09.920><c> now</c><00:11:10.040><c> here's</c><00:11:10.280><c> a</c> 00:11:10.350 --> 00:11:10.360 align:start position:0% down below. All right, so now here's a 00:11:10.360 --> 00:11:12.230 align:start position:0% down below. All right, so now here's a quick<00:11:10.560><c> summary.</c><00:11:11.160><c> Number</c><00:11:11.400><c> one,</c><00:11:11.800><c> to</c><00:11:11.920><c> drive</c> 00:11:12.230 --> 00:11:12.240 align:start position:0% quick summary. Number one, to drive 00:11:12.240 --> 00:11:14.150 align:start position:0% quick summary. Number one, to drive traffic<00:11:12.640><c> to</c><00:11:12.720><c> your</c><00:11:12.880><c> store</c><00:11:13.200><c> and</c><00:11:13.360><c> get</c><00:11:13.520><c> sales,</c> 00:11:14.150 --> 00:11:14.160 align:start position:0% traffic to your store and get sales, 00:11:14.160 --> 00:11:15.630 align:start position:0% traffic to your store and get sales, first,<00:11:14.680><c> make</c><00:11:14.920><c> sure</c><00:11:15.080><c> your</c><00:11:15.240><c> store</c><00:11:15.520><c> is</c> 00:11:15.630 --> 00:11:15.640 align:start position:0% first, make sure your store is 00:11:15.640 --> 00:11:18.430 align:start position:0% first, make sure your store is optimized.<00:11:16.560><c> Then,</c><00:11:17.040><c> understand</c><00:11:17.520><c> exactly</c><00:11:18.160><c> who</c> 00:11:18.430 --> 00:11:18.440 align:start position:0% optimized. Then, understand exactly who 00:11:18.440 --> 00:11:20.430 align:start position:0% optimized. Then, understand exactly who you<00:11:18.560><c> want</c><00:11:18.720><c> to</c><00:11:18.839><c> sell</c><00:11:19.080><c> to.</c><00:11:19.480><c> So,</c><00:11:19.640><c> get</c><00:11:19.839><c> very</c><00:11:20.120><c> clear</c> 00:11:20.430 --> 00:11:20.440 align:start position:0% you want to sell to. So, get very clear 00:11:20.440 --> 00:11:22.790 align:start position:0% you want to sell to. So, get very clear on<00:11:20.560><c> your</c><00:11:20.720><c> target</c><00:11:21.080><c> audience.</c><00:11:21.839><c> Next,</c><00:11:22.440><c> start</c> 00:11:22.790 --> 00:11:22.800 align:start position:0% on your target audience. Next, start 00:11:22.800 --> 00:11:24.430 align:start position:0% on your target audience. Next, start driving<00:11:23.160><c> traffic</c><00:11:23.600><c> to</c><00:11:23.720><c> your</c><00:11:23.839><c> store</c><00:11:24.200><c> with</c><00:11:24.360><c> the</c> 00:11:24.430 --> 00:11:24.440 align:start position:0% driving traffic to your store with the 00:11:24.440 --> 00:11:25.829 align:start position:0% driving traffic to your store with the strategies<00:11:24.960><c> that</c><00:11:25.080><c> we've</c><00:11:25.240><c> covered</c><00:11:25.600><c> in</c><00:11:25.680><c> this</c> 00:11:25.829 --> 00:11:25.839 align:start position:0% strategies that we've covered in this 00:11:25.839 --> 00:11:27.990 align:start position:0% strategies that we've covered in this video.<00:11:26.440><c> And</c><00:11:26.600><c> finally,</c><00:11:27.240><c> keep</c><00:11:27.440><c> an</c><00:11:27.600><c> eye</c><00:11:27.720><c> on</c><00:11:27.880><c> your</c> 00:11:27.990 --> 00:11:28.000 align:start position:0% video. And finally, keep an eye on your 00:11:28.000 --> 00:11:30.470 align:start position:0% video. And finally, keep an eye on your data<00:11:28.560><c> and</c><00:11:28.680><c> see</c><00:11:28.880><c> where</c><00:11:29.080><c> you</c><00:11:29.200><c> can</c><00:11:29.320><c> make</c><00:11:29.560><c> changes.</c> 00:11:30.470 --> 00:11:30.480 align:start position:0% data and see where you can make changes. 00:11:30.480 --> 00:11:31.990 align:start position:0% data and see where you can make changes. And<00:11:30.600><c> it's</c><00:11:30.760><c> also</c><00:11:31.000><c> important</c><00:11:31.560><c> to</c><00:11:31.680><c> keep</c><00:11:31.880><c> a</c> 00:11:31.990 --> 00:11:32.000 align:start position:0% And it's also important to keep a 00:11:32.000 --> 00:11:33.670 align:start position:0% And it's also important to keep a positive<00:11:32.560><c> mindset</c><00:11:33.080><c> through</c><00:11:33.280><c> the</c><00:11:33.360><c> growth</c> 00:11:33.670 --> 00:11:33.680 align:start position:0% positive mindset through the growth 00:11:33.680 --> 00:11:35.710 align:start position:0% positive mindset through the growth process<00:11:34.400><c> and</c><00:11:34.520><c> just</c><00:11:34.720><c> remember</c><00:11:35.080><c> that</c><00:11:35.320><c> even</c><00:11:35.560><c> the</c> 00:11:35.710 --> 00:11:35.720 align:start position:0% process and just remember that even the 00:11:35.720 --> 00:11:37.910 align:start position:0% process and just remember that even the largest<00:11:36.320><c> online</c><00:11:36.600><c> stores</c><00:11:37.000><c> out</c><00:11:37.160><c> there</c><00:11:37.440><c> started</c> 00:11:37.910 --> 00:11:37.920 align:start position:0% largest online stores out there started 00:11:37.920 --> 00:11:40.190 align:start position:0% largest online stores out there started out<00:11:38.160><c> exactly</c><00:11:38.840><c> where</c><00:11:39.040><c> you</c><00:11:39.240><c> are.</c><00:11:39.720><c> So,</c><00:11:39.920><c> stay</c> 00:11:40.190 --> 00:11:40.200 align:start position:0% out exactly where you are. So, stay 00:11:40.200 --> 00:11:41.990 align:start position:0% out exactly where you are. So, stay positive<00:11:40.800><c> because</c><00:11:41.120><c> your</c><00:11:41.280><c> dreams</c><00:11:41.880><c> are</c> 00:11:41.990 --> 00:11:42.000 align:start position:0% positive because your dreams are 00:11:42.000 --> 00:11:43.830 align:start position:0% positive because your dreams are possible.<00:11:42.920><c> Now,</c><00:11:43.040><c> to</c><00:11:43.200><c> make</c><00:11:43.360><c> sure</c><00:11:43.600><c> that</c><00:11:43.720><c> your</c> 00:11:43.830 --> 00:11:43.840 align:start position:0% possible. Now, to make sure that your 00:11:43.840 --> 00:11:45.990 align:start position:0% possible. Now, to make sure that your traffic<00:11:44.280><c> is</c><00:11:44.400><c> successfully</c><00:11:45.040><c> driving</c><00:11:45.440><c> sales,</c> 00:11:45.990 --> 00:11:46.000 align:start position:0% traffic is successfully driving sales, 00:11:46.000 --> 00:11:47.550 align:start position:0% traffic is successfully driving sales, you<00:11:46.120><c> have</c><00:11:46.360><c> to</c><00:11:46.440><c> make</c><00:11:46.600><c> sure</c><00:11:46.800><c> your</c><00:11:47.000><c> online</c><00:11:47.240><c> store</c> 00:11:47.550 --> 00:11:47.560 align:start position:0% you have to make sure your online store 00:11:47.560 --> 00:11:49.350 align:start position:0% you have to make sure your online store is<00:11:47.720><c> optimized</c><00:11:48.360><c> first.</c><00:11:48.920><c> You</c><00:11:49.000><c> don't</c><00:11:49.160><c> want</c><00:11:49.280><c> to</c> 00:11:49.350 --> 00:11:49.360 align:start position:0% is optimized first. You don't want to 00:11:49.360 --> 00:11:51.070 align:start position:0% is optimized first. You don't want to waste<00:11:49.680><c> money</c><00:11:49.920><c> on</c><00:11:50.040><c> traffic</c><00:11:50.520><c> when</c><00:11:50.640><c> your</c><00:11:50.800><c> store</c> 00:11:51.070 --> 00:11:51.080 align:start position:0% waste money on traffic when your store 00:11:51.080 --> 00:11:52.990 align:start position:0% waste money on traffic when your store is<00:11:51.240><c> not</c><00:11:51.600><c> optimized.</c><00:11:52.480><c> For</c><00:11:52.640><c> this</c><00:11:52.800><c> to</c><00:11:52.920><c> be</c> 00:11:52.990 --> 00:11:53.000 align:start position:0% is not optimized. For this to be 00:11:53.000 --> 00:11:54.550 align:start position:0% is not optimized. For this to be successful,<00:11:53.720><c> your</c><00:11:53.880><c> store</c><00:11:54.120><c> needs</c><00:11:54.360><c> to</c><00:11:54.440><c> be</c> 00:11:54.550 --> 00:11:54.560 align:start position:0% successful, your store needs to be 00:11:54.560 --> 00:11:56.710 align:start position:0% successful, your store needs to be impressive<00:11:55.320><c> and</c><00:11:55.560><c> ready</c><00:11:55.800><c> to</c><00:11:55.920><c> turn</c><00:11:56.240><c> visitors</c> 00:11:56.710 --> 00:11:56.720 align:start position:0% impressive and ready to turn visitors 00:11:56.720 --> 00:11:58.590 align:start position:0% impressive and ready to turn visitors into<00:11:56.960><c> customers.</c><00:11:57.800><c> So,</c><00:11:57.920><c> I've</c><00:11:58.080><c> put</c><00:11:58.240><c> together</c> 00:11:58.590 --> 00:11:58.600 align:start position:0% into customers. So, I've put together 00:11:58.600 --> 00:12:00.590 align:start position:0% into customers. So, I've put together this<00:11:58.800><c> entire</c><00:11:59.280><c> online</c><00:11:59.600><c> course</c><00:12:00.160><c> where</c><00:12:00.280><c> I</c><00:12:00.360><c> show</c> 00:12:00.590 --> 00:12:00.600 align:start position:0% this entire online course where I show 00:12:00.600 --> 00:12:02.110 align:start position:0% this entire online course where I show you<00:12:00.760><c> how</c><00:12:00.960><c> to</c><00:12:01.120><c> optimize</c><00:12:01.600><c> your</c><00:12:01.720><c> store</c> 00:12:02.110 --> 00:12:02.120 align:start position:0% you how to optimize your store 00:12:02.120 --> 00:12:04.510 align:start position:0% you how to optimize your store step-by-step.<00:12:03.280><c> It's</c><00:12:03.400><c> got</c><00:12:03.600><c> seven</c><00:12:03.880><c> modules</c><00:12:04.360><c> and</c> 00:12:04.510 --> 00:12:04.520 align:start position:0% step-by-step. It's got seven modules and 00:12:04.520 --> 00:12:06.990 align:start position:0% step-by-step. It's got seven modules and 45<00:12:05.200><c> easy-to-follow</c><00:12:05.880><c> episodes</c><00:12:06.600><c> so</c><00:12:06.720><c> you</c><00:12:06.840><c> can</c> 00:12:06.990 --> 00:12:07.000 align:start position:0% 45 easy-to-follow episodes so you can 00:12:07.000 --> 00:12:08.870 align:start position:0% 45 easy-to-follow episodes so you can turn<00:12:07.240><c> your</c><00:12:07.400><c> online</c><00:12:07.640><c> store</c><00:12:08.040><c> into</c><00:12:08.360><c> a</c><00:12:08.480><c> highly</c> 00:12:08.870 --> 00:12:08.880 align:start position:0% turn your online store into a highly 00:12:08.880 --> 00:12:10.910 align:start position:0% turn your online store into a highly professional<00:12:09.480><c> success.</c><00:12:10.200><c> I</c><00:12:10.320><c> definitely</c> 00:12:10.910 --> 00:12:10.920 align:start position:0% professional success. I definitely 00:12:10.920 --> 00:12:12.870 align:start position:0% professional success. I definitely recommend<00:12:11.400><c> going</c><00:12:11.640><c> through</c><00:12:11.880><c> this</c><00:12:12.320><c> as</c><00:12:12.560><c> I</c><00:12:12.640><c> know</c> 00:12:12.870 --> 00:12:12.880 align:start position:0% recommend going through this as I know 00:12:12.880 --> 00:12:14.670 align:start position:0% recommend going through this as I know this<00:12:13.040><c> is</c><00:12:13.160><c> exactly</c><00:12:13.800><c> what</c><00:12:13.920><c> a</c><00:12:14.000><c> lot</c><00:12:14.240><c> of</c><00:12:14.360><c> you</c><00:12:14.520><c> are</c> 00:12:14.670 --> 00:12:14.680 align:start position:0% this is exactly what a lot of you are 00:12:14.680 --> 00:12:16.750 align:start position:0% this is exactly what a lot of you are stuck<00:12:15.040><c> on</c><00:12:15.400><c> and</c><00:12:15.520><c> most</c><00:12:15.800><c> of</c><00:12:15.920><c> you</c><00:12:16.040><c> are</c><00:12:16.160><c> also</c><00:12:16.480><c> not</c> 00:12:16.750 --> 00:12:16.760 align:start position:0% stuck on and most of you are also not 00:12:16.760 --> 00:12:18.950 align:start position:0% stuck on and most of you are also not even<00:12:17.040><c> aware</c><00:12:17.400><c> of</c><00:12:17.520><c> this.</c><00:12:18.080><c> Driving</c><00:12:18.440><c> traffic</c><00:12:18.800><c> to</c><00:12:18.920><c> a</c> 00:12:18.950 --> 00:12:18.960 align:start position:0% even aware of this. Driving traffic to a 00:12:18.960 --> 00:12:20.790 align:start position:0% even aware of this. Driving traffic to a store<00:12:19.280><c> that</c><00:12:19.440><c> is</c><00:12:19.600><c> not</c><00:12:19.920><c> feeling</c><00:12:20.200><c> professional</c> 00:12:20.790 --> 00:12:20.800 align:start position:0% store that is not feeling professional 00:12:20.800 --> 00:12:22.710 align:start position:0% store that is not feeling professional is<00:12:20.960><c> simply</c><00:12:21.280><c> a</c><00:12:21.360><c> waste</c><00:12:21.720><c> of</c><00:12:21.840><c> marketing</c><00:12:22.240><c> money.</c> 00:12:22.710 --> 00:12:22.720 align:start position:0% is simply a waste of marketing money. 00:12:22.720 --> 00:12:24.110 align:start position:0% is simply a waste of marketing money. So,<00:12:22.880><c> this</c><00:12:23.040><c> course</c><00:12:23.400><c> is</c><00:12:23.520><c> designed</c><00:12:24.040><c> to</c> 00:12:24.110 --> 00:12:24.120 align:start position:0% So, this course is designed to 00:12:24.120 --> 00:12:26.110 align:start position:0% So, this course is designed to completely<00:12:24.680><c> transform</c><00:12:25.200><c> that</c><00:12:25.720><c> so</c><00:12:25.840><c> that</c><00:12:26.000><c> you</c> 00:12:26.110 --> 00:12:26.120 align:start position:0% completely transform that so that you 00:12:26.120 --> 00:12:28.150 align:start position:0% completely transform that so that you stop<00:12:26.480><c> wasting</c><00:12:26.840><c> money</c><00:12:27.240><c> and</c><00:12:27.400><c> actually</c><00:12:27.800><c> begin</c> 00:12:28.150 --> 00:12:28.160 align:start position:0% stop wasting money and actually begin 00:12:28.160 --> 00:12:29.950 align:start position:0% stop wasting money and actually begin seeing<00:12:28.480><c> results.</c><00:12:29.200><c> So,</c><00:12:29.320><c> if</c><00:12:29.440><c> you're</c><00:12:29.600><c> ready</c><00:12:29.840><c> to</c> 00:12:29.950 --> 00:12:29.960 align:start position:0% seeing results. So, if you're ready to 00:12:29.960 --> 00:12:31.790 align:start position:0% seeing results. So, if you're ready to get<00:12:30.120><c> more</c><00:12:30.320><c> sales,</c><00:12:30.960><c> this</c><00:12:31.120><c> course</c><00:12:31.480><c> is</c><00:12:31.600><c> going</c><00:12:31.720><c> to</c> 00:12:31.790 --> 00:12:31.800 align:start position:0% get more sales, this course is going to 00:12:31.800 --> 00:12:33.630 align:start position:0% get more sales, this course is going to be<00:12:31.880><c> linked</c><00:12:32.240><c> down</c><00:12:32.400><c> below.</c><00:12:33.040><c> And</c><00:12:33.160><c> if</c><00:12:33.280><c> by</c><00:12:33.440><c> any</c> 00:12:33.630 --> 00:12:33.640 align:start position:0% be linked down below. And if by any 00:12:33.640 --> 00:12:35.510 align:start position:0% be linked down below. And if by any chance<00:12:34.040><c> you</c><00:12:34.160><c> haven't</c><00:12:34.600><c> signed</c><00:12:34.839><c> up</c><00:12:34.960><c> for</c><00:12:35.080><c> Shopify</c> 00:12:35.510 --> 00:12:35.520 align:start position:0% chance you haven't signed up for Shopify 00:12:35.520 --> 00:12:37.230 align:start position:0% chance you haven't signed up for Shopify yet,<00:12:36.000><c> I'm</c><00:12:36.160><c> also</c><00:12:36.400><c> going</c><00:12:36.520><c> to</c><00:12:36.600><c> leave</c><00:12:36.800><c> the</c><00:12:36.920><c> best</c> 00:12:37.230 --> 00:12:37.240 align:start position:0% yet, I'm also going to leave the best 00:12:37.240 --> 00:12:39.270 align:start position:0% yet, I'm also going to leave the best current<00:12:37.560><c> deal</c><00:12:37.880><c> for</c><00:12:38.120><c> getting</c><00:12:38.320><c> started</c><00:12:38.960><c> linked</c> 00:12:39.270 --> 00:12:39.280 align:start position:0% current deal for getting started linked 00:12:39.280 --> 00:12:40.870 align:start position:0% current deal for getting started linked in<00:12:39.400><c> the</c><00:12:39.480><c> description.</c><00:12:40.160><c> Right</c><00:12:40.280><c> now,</c><00:12:40.440><c> it's</c><00:12:40.640><c> at</c> 00:12:40.870 --> 00:12:40.880 align:start position:0% in the description. Right now, it's at 00:12:40.880 --> 00:12:43.510 align:start position:0% in the description. Right now, it's at $1<00:12:41.400><c> for</c><00:12:41.560><c> your</c><00:12:41.720><c> first</c><00:12:42.200><c> 3</c><00:12:42.600><c> months.</c><00:12:43.160><c> If</c><00:12:43.280><c> you</c><00:12:43.360><c> have</c> 00:12:43.510 --> 00:12:43.520 align:start position:0% $1 for your first 3 months. If you have 00:12:43.520 --> 00:12:45.230 align:start position:0% $1 for your first 3 months. If you have any<00:12:43.640><c> questions,</c><00:12:44.320><c> feel</c><00:12:44.560><c> free</c><00:12:44.720><c> to</c><00:12:44.839><c> drop</c><00:12:45.080><c> them</c> 00:12:45.230 --> 00:12:45.240 align:start position:0% any questions, feel free to drop them 00:12:45.240 --> 00:12:47.190 align:start position:0% any questions, feel free to drop them down<00:12:45.440><c> in</c><00:12:45.520><c> the</c><00:12:45.560><c> comments</c><00:12:46.160><c> and</c><00:12:46.520><c> I'll</c><00:12:46.640><c> do</c><00:12:46.760><c> my</c><00:12:46.880><c> best</c> 00:12:47.190 --> 00:12:47.200 align:start position:0% down in the comments and I'll do my best 00:12:47.200 --> 00:12:48.910 align:start position:0% down in the comments and I'll do my best to<00:12:47.280><c> help</c><00:12:47.520><c> you</c><00:12:47.640><c> out.</c><00:12:48.160><c> And</c><00:12:48.280><c> if</c><00:12:48.400><c> you</c><00:12:48.480><c> enjoyed</c><00:12:48.760><c> this</c> 00:12:48.910 --> 00:12:48.920 align:start position:0% to help you out. And if you enjoyed this 00:12:48.920 --> 00:12:50.390 align:start position:0% to help you out. And if you enjoyed this video,<00:12:49.360><c> make</c><00:12:49.600><c> sure</c><00:12:49.760><c> to</c><00:12:49.880><c> hit</c><00:12:50.040><c> that</c><00:12:50.200><c> like</c> 00:12:50.390 --> 00:12:50.400 align:start position:0% video, make sure to hit that like 00:12:50.400 --> 00:12:51.910 align:start position:0% video, make sure to hit that like button.<00:12:50.760><c> It'll</c><00:12:51.000><c> be</c><00:12:51.120><c> super</c><00:12:51.480><c> super</c> 00:12:51.910 --> 00:12:51.920 align:start position:0% button. It'll be super super 00:12:51.920 --> 00:12:53.510 align:start position:0% button. It'll be super super appreciated.<00:12:52.880><c> Thank</c><00:12:53.040><c> you</c><00:12:53.120><c> so</c><00:12:53.240><c> much</c><00:12:53.400><c> for</c> 00:12:53.510 --> 00:12:53.520 align:start position:0% appreciated. Thank you so much for 00:12:53.520 --> 00:12:55.190 align:start position:0% appreciated. Thank you so much for watching<00:12:54.000><c> and</c><00:12:54.440><c> I'll</c><00:12:54.560><c> see</c><00:12:54.720><c> you</c><00:12:54.800><c> in</c><00:12:54.880><c> the</c><00:12:54.960><c> next</c> 00:12:55.190 --> 00:12:55.200 align:start position:0% watching and I'll see you in the next 00:12:55.200 --> 00:12:57.720 align:start position:0% watching and I'll see you in the next video.